{"id":28436,"date":"2024-08-19T14:10:46","date_gmt":"2024-08-19T11:10:46","guid":{"rendered":"https:\/\/snov.io\/blog\/?p=28436"},"modified":"2025-05-27T12:35:19","modified_gmt":"2025-05-27T09:35:19","slug":"linkedin-account-types","status":"publish","type":"post","link":"https:\/\/snov.io\/blog\/linkedin-account-types\/","title":{"rendered":"LinkedIn Account Types Compared: Your Guide To All LinkedIn Premium Plans"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">LinkedIn has become a game-changer in job hunting and career development. With its continuous growth and adaptability, this platform provides a range of account options that cater to various needs and goals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether you are looking for a job, working in sales or recruiting, or simply want to boost your brand, understanding the different <\/span><span style=\"font-weight: 400;\">LinkedIn account types<\/span><span style=\"font-weight: 400;\"> will help you unlock your full potential in this dynamic online community.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ready to discover how LinkedIn can contribute to your professional success?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Off we go!<\/span><\/p>\n<div class=\"table-of-contents\">\n<p class=\"table-of-contents__title\">Outline<\/p>\n<ul>\n<li><a href=\"#what\">What are the different <span style=\"font-weight: 400;\">LinkedIn account types<\/span><span style=\"font-weight: 400;\">?<\/span><\/a><\/li>\n<li><a href=\"#types\">LinkedIn Premium account types<\/a><\/li>\n<li><a href=\"#which\">Which LinkedIn account type is good for me?\u00a0<\/a><\/li>\n<li><a href=\"#final\">Final word\u00a0<\/a><\/li>\n<\/ul>\n<\/div>\n<h2 id=\"what\"><span style=\"font-weight: 400;\">What are the different <\/span><span style=\"font-weight: 400;\">LinkedIn account types<\/span><span style=\"font-weight: 400;\">?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">LinkedIn offers various plans for different tastes and purposes. If you are at a crossroads and don\u2019t know which account to choose, we\u2019ve got you covered!\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">What is a LinkedIn account?<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A <\/span><strong>LinkedIn account<\/strong><span style=\"font-weight: 400;\"> is a personal profile that allows you to use platform features to find leads and job opportunities and promote your brand. You can connect with colleagues, grow your career, show your professional achievements, engage with industry-related content, and much more.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cLinkedIn accounts\u201d and \u201cLinkedIn plans\u201d are often used interchangeably. So, we will use both of these terms in our article as well.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">LinkedIn account types: Free vs. Premium vs. Sales Navigator<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">For those new to the platform, the diversity of its subscriptions may cause some confusion. So, let\u2019s break them down together.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The Basic <\/span><span style=\"font-weight: 400;\">LinkedIn account<\/span><span style=\"font-weight: 400;\"> is the foundation\u2014it&#8217;s free and available to everyone. It allows you to create a professional profile, connect with others, and share your skills and experiences. While the <\/span><span style=\"font-weight: 400;\">basic<\/span><span style=\"font-weight: 400;\"> plan provides essential networking and prospecting opportunities, you may find some limitations in terms of visibility and advanced profile lookup options.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">LinkedIn offers Premium subscription plans for those seeking additional features and enhanced visibility. Unlike the <\/span><span style=\"font-weight: 400;\">basic<\/span><span style=\"font-weight: 400;\"> account, they give you increased access to profile insights, the ability to see who&#8217;s viewed your profile, and improved messaging capabilities.<\/span><\/p>\n<p><a href=\"https:\/\/snov.io\/blog\/is-linkedin-premium-worth-it\/\"><span style=\"font-weight: 400;\">LinkedIn Premium<\/span><\/a><span style=\"font-weight: 400;\"> offers several plans based on your purpose, such as Premium Career, Premium Business, <\/span><span style=\"font-weight: 400;\">Recruiter<\/span><span style=\"font-weight: 400;\"> Lite, including Sales Navigator.<\/span><\/p>\n<table style=\"width: 100%; border-collapse: collapse; border-style: dashed; border-color: #000000;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udca1 Whichever account or plan you choose, it\u2019s always better to streamline your outreach and delegate the tedious tasks to the Snov.io LinkedIn Automation tool!<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Collect verified contacts from LinkedIn or any other website.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Transfer them to a handy CRM.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Connect your LinkedIn account and get a built-in proxy based on your location for maximum safety.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create multichannel email drip campaigns and add automated actions like profile visits, connection requests, personalized messages, and InMails.<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-30160\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/09\/image-3.png\" alt=\"Linkedin Automation Tool\" width=\"746\" height=\"360\" srcset=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/09\/image-3.png 1904w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/09\/image-3-300x145.png 300w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/09\/image-3-1024x494.png 1024w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/09\/image-3-768x370.png 768w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/09\/image-3-1536x741.png 1536w\" sizes=\"(max-width: 746px) 100vw, 746px\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Analyze data and adjust your outreach strategy accordingly.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Boost your Social Selling Index score automatically while operating within automatic smart limits.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Curious to learn more?<\/span><\/p>\n<div class=\"content-banner secondary\">\n<p class=\"content-banner__title\">Your trusted LinkedIn assistant<\/p>\n<p class=\"content-banner__description\">Streamline sales growth and surpass your lead generation goals on this platform<\/p>\n<div class=\"content-banner__link\"><a href=\"https:\/\/app.snov.io\/register?lang=en&amp;signup_source=blog&amp;signup_page=snov.io%2Fblog%2Flinkedin-account-types&amp;cta_type=banner&amp;_gl=1%2aiqso1s%2a_gcl_aw%2aR0NMLjE3MjI0MzQ2MjAuQ2owS0NRand3YWUxQmhDX0FSSXNBSzRKZnJ4NGhCTWhpUEJXQlFOZ3RDc21NVkRMZlJVTGIycXZPelcxdkFIbEFRTWx1YVUzRUhQdE8wMGFBdkUxRUFMd193Y0I.%2a_gcl_au%2aMTE2NzUyMjEwMC4xNzIxMjA0NDIzLjE2MDEwMjI0MDUuMTcyMzY0NTE3NC4xNzIzNjQ1MTc0%2a_ga%2aMjEzMjc2MTg1OS4xNzIxMjA1NTU5%2a_ga_TKFKTRN012%2aMTcyMzcyODIwMy42OC4xLjE3MjM3MjkwMjkuMC4wLjA.%2a_ga_BNRTCNFP5Y%2aMTcyMzcyODIwMy4xOS4xLjE3MjM3MjkwMjkuMzkuMC4w\">Try now and see the results<\/a><\/div>\n<div class=\"content-banner__img\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/07\/Icon-1-opt-3.png\" alt=\"Your trusted LinkedIn assistant \" width=\"224\" height=\"224\" \/><\/div>\n<div><\/div>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-weight: 400;\">Now, let\u2019s talk about LinkedIn premium account types in more detail.<\/span><\/p>\n<h2 id=\"types\"><span style=\"font-weight: 400;\">LinkedIn Premium account types<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">LinkedIn provides a range of paid Premium subscriptions. The good news is that you can try all Premium features for free for one month\ud83d\ude09.<\/span><\/p>\n<p><b>Here is a list of LinkedIn Premium accounts:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#career\"><span style=\"font-weight: 400;\">LinkedIn Premium Career account<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#business\"><span style=\"font-weight: 400;\">LinkedIn Premium Business account<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#navigator\"><span style=\"font-weight: 400;\">LinkedIn Sales Navigator account (Core, Advanced, Advanced Plus)<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#lite\"><span style=\"font-weight: 400;\">LinkedIn Recruiter Lite account<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#recruiter\"><span style=\"font-weight: 400;\">LinkedIn Recruiter account<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#learning\"><span style=\"font-weight: 400;\">LinkedIn Learning account<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#company\"><span style=\"font-weight: 400;\">LinkedIn Premium Company Page account<\/span><\/a><\/li>\n<\/ul>\n<h3 id=\"career\"><span style=\"font-weight: 400;\">LinkedIn Premium Career account<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Looking to land your dream job and grow in your field? Premium Career plan is just what you need! This type of subscription helps you navigate your professional journey confidently and efficiently.<\/span><\/p>\n<figure id=\"attachment_28444\" aria-describedby=\"caption-attachment-28444\" style=\"width: 605px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-28444\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/image4.png\" alt=\"LinkedIn Premium| Snov.io\" width=\"605\" height=\"432\" srcset=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/image4.png 1229w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/image4-300x214.png 300w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/image4-1024x731.png 1024w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/image4-768x548.png 768w\" sizes=\"(max-width: 605px) 100vw, 605px\" \/><figcaption id=\"caption-attachment-28444\" class=\"wp-caption-text\">Source: LinkedIn Premium Career<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">LinkedIn Premium Career account features:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>5 InMail <\/b><b>credits<\/b><b> per month<\/b><span style=\"font-weight: 400;\">. Open the door to new opportunities with personalized messages to key contacts.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Profile views<\/b><span style=\"font-weight: 400;\">. Gain insights from the last 365 days on who&#8217;s viewed your profile and browse other people\u2019s accounts anonymously.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Open profile<\/b><span style=\"font-weight: 400;\">. Ensure any <\/span><span style=\"font-weight: 400;\">recruiter<\/span><span style=\"font-weight: 400;\"> (and other people on this platform) can contact you, even if they are not in your network.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Job and applicant insights<\/b><span style=\"font-weight: 400;\">. Understand how you measure up in the applicant pool.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Top applicant<\/b><span style=\"font-weight: 400;\">. Receive job recommendations where you&#8217;re a leading candidate.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Company insights<\/b><span style=\"font-weight: 400;\">. Follow the latest trends and opportunities within your target companies.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Resume insights<\/b><span style=\"font-weight: 400;\">. Use actionable feedback to fine-tune your resume on LinkedIn so that it stands out to any <\/span><span style=\"font-weight: 400;\">recruiter<\/span><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>LinkedIn Learning<\/b><span style=\"font-weight: 400;\">. Access over 21,000 courses to expand your knowledge and skill set.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Interview preparation tools<\/b>. Land your dream job with expert advice, practice tools, and personalized feedback.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-28484\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/imageedit_22_5640431871.gif\" alt=\"LinkedIn Premium Career stats_Snov.io\" width=\"614\" height=\"467\" \/><\/p>\n<h3 id=\"business\"><span style=\"font-weight: 400;\">LinkedIn Premium Business account<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This LinkedIn account is perfect for you if you want to grow your network, connect with the right people, and propel your professional brand to new heights.<\/span><\/p>\n<figure id=\"attachment_28473\" aria-describedby=\"caption-attachment-28473\" style=\"width: 607px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-28473\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/imageedit_10_4294584702.gif\" alt=\"LinkedIn Premium Business | Snov.io\" width=\"607\" height=\"437\" \/><figcaption id=\"caption-attachment-28473\" class=\"wp-caption-text\">LinkedIn Premium Business<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">LinkedIn Premium Business account features:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>15 InMail <\/b><b>credits<\/b><b> per month.<\/b><span style=\"font-weight: 400;\"> Reach out and nurture valuable connections.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Unlimited search.<\/b><span style=\"font-weight: 400;\"> Connect with the right professionals with no limits.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Profile views.<\/b><span style=\"font-weight: 400;\"> Gain insights into who&#8217;s been viewing your profile over the past year.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>AI-powered coaching with LinkedIn Learning.<\/b><span style=\"font-weight: 400;\"> Elevate your skills and professional brand.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Company Insights.<\/b><span style=\"font-weight: 400;\"> Research businesses that are relevant to your field.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Custom Button.<\/b><span style=\"font-weight: 400;\"> Encourage people to view your website with a special CTA featured on your page.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Featured profile content.<\/b><span style=\"font-weight: 400;\"> Pin the key content to your profile&#8217;s top to stay credible.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>AI profile writing assistant.<\/b><span style=\"font-weight: 400;\"> Use AI-powered suggestions to make your profile outstanding. <\/span><i><span style=\"font-weight: 400;\">(This feature is limited to certain countries).<\/span><\/i><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-28479\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/imageedit_14_4271752106.gif\" alt=\"LinkedIn Premium Business stats_Snov.io\" width=\"600\" height=\"411\" \/><\/p>\n<table style=\"width: 100%; border-collapse: collapse; border-style: dashed; border-color: #000000;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Wonder how you can optimize your LinkedIn profile to turn it into a powerful sales tool? Download our <\/span><a href=\"https:\/\/snov.io\/webinars\/how-to-optimize-your-linkedin-profile\/\"><span style=\"font-weight: 400;\">free guide<\/span><\/a><span style=\"font-weight: 400;\"> and transform your account today!<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3 id=\"navigator\"><span style=\"font-weight: 400;\">LinkedIn Sales Navigator accounts<\/span><\/h3>\n<p><a href=\"https:\/\/snov.io\/blog\/what-is-linkedin-sales-navigator\/\"><span style=\"font-weight: 400;\">LinkedIn Sales Navigator<\/span><\/a><span style=\"font-weight: 400;\"> is your top solution for sales automation on this platform. Unlike the basic LinkedIn account, Sales Navigator provides users with 50 InMails, advanced filters for <\/span><span style=\"font-weight: 400;\">profile lookup<\/span><span style=\"font-weight: 400;\">, and loads of additional benefits.<\/span><\/p>\n<table style=\"width: 100%; border-collapse: collapse; background-color: #ffdfd4;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><b>More about LinkedIn search filters:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Basic LinkedIn account users have access to filters like:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Name<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Industry<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Language<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">School<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Title<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Sales Navigator users will enjoy additional filters such as:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Company size<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Job title<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Recent LinkedIn activity<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Seniority level<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Company Revenue<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Recent leadership changes<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Years in current position<\/span><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-weight: 400;\">You can choose from the following subscriptions:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">LinkedIn Sales Navigator Core<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">LinkedIn Sales Navigator Advanced<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">LinkedIn Sales Navigator Advanced Plus<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Let\u2019s discuss each of them below.<\/span><\/p>\n<h4><span style=\"font-weight: 400;\">LinkedIn Sales Navigator Core<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">This plan includes all the essential business features and lets you easily find leads in your target market.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-28482\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/imageedit_20_4178461814.gif\" alt=\"LinkedIn Sales Navigator stats_Snov.io\" width=\"746\" height=\"450\" \/><\/p>\n<p><span style=\"font-weight: 400;\">LinkedIn Sales Navigator Core account features:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Insights on profile views.<\/b><span style=\"font-weight: 400;\"> Find leads that go in line with your <\/span><a href=\"https:\/\/snov.io\/blog\/how-to-create-an-ideal-customer-profile\/\"><span style=\"font-weight: 400;\">ideal customer profile<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Unlimited people browsing.<\/b><span style=\"font-weight: 400;\"> Connect with the right professionals with no limits.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Custom lead and account lists.<\/b><span style=\"font-weight: 400;\"> Manage your workflow and track LinkedIn leads better.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Lead saving. <\/b><span style=\"font-weight: 400;\">Save leads to track their activities.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Company insights.<\/b><span style=\"font-weight: 400;\"> Get informed on company growth trends to enhance your outreach strategy.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Profile views<\/b><span style=\"font-weight: 400;\">. Gain insights from the last 365 days on who&#8217;s viewed your profile, providing valuable networking opportunities.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Lead and account recommendations.<\/b><span style=\"font-weight: 400;\"> Automate your lead generation on LinkedIn.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sales Navigator mobile app.<\/b><span style=\"font-weight: 400;\"> Connect with leads and build relationships on the go.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">As you can see, Sales Navigator Core is the first of LinkedIn&#8217;s three sales plans. It is designed for professionals seeking new clients, partners, or buyers and provides a solid foundation with options like advanced lookup, InMail messaging, and Lead Recommendations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It also offers a perfect opportunity for <\/span><span style=\"font-weight: 400;\">LinkedIn automation<\/span><span style=\"font-weight: 400;\"> as it can be combined with solutions like Snov.io LinkedIn Automation Tool.<\/span><\/p>\n<div class=\"content-banner default\">\n<p class=\"content-banner__title\">Automate your performance on the LinkedIn Sales Navigator platform<\/p>\n<p class=\"content-banner__description\">Use Snov.io LinkedIn Automation Tool<\/p>\n<div class=\"content-banner__link\"><a href=\"https:\/\/app.snov.io\/register?lang=en&amp;signup_source=blog&amp;signup_page=snov.io%2Fblog%2Flinkedin-account-types&amp;cta_type=banner&amp;_gl=1%2aiqso1s%2a_gcl_aw%2aR0NMLjE3MjI0MzQ2MjAuQ2owS0NRand3YWUxQmhDX0FSSXNBSzRKZnJ4NGhCTWhpUEJXQlFOZ3RDc21NVkRMZlJVTGIycXZPelcxdkFIbEFRTWx1YVUzRUhQdE8wMGFBdkUxRUFMd193Y0I.%2a_gcl_au%2aMTE2NzUyMjEwMC4xNzIxMjA0NDIzLjE2MDEwMjI0MDUuMTcyMzY0NTE3NC4xNzIzNjQ1MTc0%2a_ga%2aMjEzMjc2MTg1OS4xNzIxMjA1NTU5%2a_ga_TKFKTRN012%2aMTcyMzcyODIwMy42OC4xLjE3MjM3MjkwMjkuMC4wLjA.%2a_ga_BNRTCNFP5Y%2aMTcyMzcyODIwMy4xOS4xLjE3MjM3MjkwMjkuMzkuMC4w\">Try today<\/a><\/div>\n<div class=\"content-banner__img\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/05\/Icon-2-opt-4-1.png\" alt=\"Automate your performance on the LinkedIn Sales Navigator platform\" width=\"224\" height=\"224\" \/><\/div>\n<div><\/div>\n<\/div>\n<h4><span style=\"font-weight: 400;\">LinkedIn Sales Navigator Advanced<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">This LinkedIn account type is ideal for seasoned sales professionals and teams. The plan enhances your capabilities by incorporating all the essential features of Sales Navigator Core, along with additional enhancements.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Features of the Sales Navigator Advanced account<\/span> <span style=\"font-weight: 400;\">that are not included in the Core subscription:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Account IQ.<\/b><span style=\"font-weight: 400;\"> Streamline account research and planning.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>TeamLink.<\/b><span style=\"font-weight: 400;\"> Leverage your company&#8217;s network to uncover the optimal approach to prospect and customer accounts.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Buyer Intent signals.<\/b><span style=\"font-weight: 400;\"> Receive notifications when potential leads express interest in your company.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Smart Links.<\/b><span style=\"font-weight: 400;\"> Transform your content into a shareable link and monitor recipient engagement.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Usage Reporting.<\/b><span style=\"font-weight: 400;\"> See how your sales team performs on Sales Navigator.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Enterprise license management.<\/b><span style=\"font-weight: 400;\"> Manage multiple licenses for your team.<\/span><\/li>\n<\/ul>\n<h4><div class='posts-into__content'>\r\n<div class=\"post\">\r\n    <div class=\"post__img\">\r\n        <img loading=\"lazy\" decoding=\"async\" width=\"320\" height=\"160\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2023\/12\/Sales-Pipelines-2.png\" class=\"attachment-327x160 size-327x160 wp-post-image\" alt=\"Unlock The Best-Kept Secrets Of LinkedIn To Build Sales Pipelines Faster\" srcset=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2023\/12\/Sales-Pipelines-2.png 1500w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2023\/12\/Sales-Pipelines-2-300x150.png 300w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2023\/12\/Sales-Pipelines-2-1024x512.png 1024w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2023\/12\/Sales-Pipelines-2-768x384.png 768w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/>    <\/div>\r\n    <div class=\"post__content\">\r\n        <p class=\"post__content-title\">\r\n            <a href=\"https:\/\/snov.io\/blog\/linkedin-sales-pipelines\/\">Unlock The Best-Kept Secrets Of LinkedIn To Build Sales Pipelines Faster<\/a>\r\n        <\/p>\r\n        <p class=\"post__content-date\">5\/03\/2026<\/p>    <\/div>\r\n<\/div>\r\n<div class=\"post\">\r\n    <div class=\"post__img\">\r\n        <img loading=\"lazy\" decoding=\"async\" width=\"320\" height=\"160\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2021\/02\/LA0M4QYFlZDmaHqdqTquhNfOd8C1rJgvfsWxN8CX-min-scaled.jpeg\" class=\"attachment-327x160 size-327x160 wp-post-image\" alt=\"Boost Your Search Performance With LinkedIn Sales Navigator And Snov.io Email Finder Extension\" srcset=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2021\/02\/LA0M4QYFlZDmaHqdqTquhNfOd8C1rJgvfsWxN8CX-min-scaled.jpeg 2560w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2021\/02\/LA0M4QYFlZDmaHqdqTquhNfOd8C1rJgvfsWxN8CX-min-300x150.jpeg 300w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2021\/02\/LA0M4QYFlZDmaHqdqTquhNfOd8C1rJgvfsWxN8CX-min-1024x512.jpeg 1024w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2021\/02\/LA0M4QYFlZDmaHqdqTquhNfOd8C1rJgvfsWxN8CX-min-768x384.jpeg 768w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2021\/02\/LA0M4QYFlZDmaHqdqTquhNfOd8C1rJgvfsWxN8CX-min-1536x768.jpeg 1536w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2021\/02\/LA0M4QYFlZDmaHqdqTquhNfOd8C1rJgvfsWxN8CX-min-2048x1024.jpeg 2048w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/>    <\/div>\r\n    <div class=\"post__content\">\r\n        <p class=\"post__content-title\">\r\n            <a href=\"https:\/\/snov.io\/blog\/snovio-linkedin-sales-navigator-integration\/\">Boost Your Search Performance With LinkedIn Sales Navigator And Snov.io LI Prospect Finder Extension<\/a>\r\n        <\/p>\r\n        <p class=\"post__content-date\">15\/04\/2026<\/p>    <\/div>\r\n<\/div><\/div><\/h4>\n<h4><span style=\"font-weight: 400;\">Sales Navigator Advanced Plus<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">This comprehensive plan offers Core and Advanced features along with powerful CRM integration capabilities for enterprise sales teams.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-28485\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/imageedit_25_4301920378.gif\" alt=\"LinkedIn Sales Navigator stats_Snov.io\" width=\"512\" height=\"437\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Features of the Sales Navigator Advanced Plus<\/span> <span style=\"font-weight: 400;\">that are not included in other accounts:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Integrations with CRM platforms<\/b><span style=\"font-weight: 400;\"> like Microsoft Dynamics 365 Sales, Salesforce, or HubSpot&#8217;s Smart CRM.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Data Validation.<\/b><span style=\"font-weight: 400;\"> Be informed when contact information is outdated (e.g., when a contact has changed jobs).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Lead\/Contact Creation.<\/b><span style=\"font-weight: 400;\"> Create new CRM leads and contacts from Sales Navigator.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>ROI reporting.<\/b><span style=\"font-weight: 400;\"> Get ROI reports showing how much value you\u2019ve received from Sales Navigator.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" width=\"560\" height=\"315\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/yTOG-PBodRs?si=td12N6lVlF78DHXD\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h3 id=\"lite\"><span style=\"font-weight: 400;\">LinkedIn Recruiter Lite account<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">LinkedIn Recruiter Lite plan enhances your candidate screening process, helping you find the perfect talent for your team.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With 2,000 unique profile views per day, it helps any <\/span><span style=\"font-weight: 400;\">recruiter<\/span><span style=\"font-weight: 400;\"> to expand your talent pool and identify ideal candidates.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-28481\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/imageedit_16_8012967396.gif\" alt=\"LinkedIn Recruiter Lite stats_Snov.io\" width=\"746\" height=\"409\" \/><\/p>\n<p><span style=\"font-weight: 400;\">LinkedIn Recruiter Lite features:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>30 InMail <\/b><b>credits<\/b><b> per month. <\/b><span style=\"font-weight: 400;\">Craft personalized messages that are brief, powerful, and customized to suit the profiles of your high-priority candidates.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>InMail reports.<\/b><span style=\"font-weight: 400;\"> Get insights into how your InMails perform.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Free job posting.<\/b><span style=\"font-weight: 400;\"> Advertise open positions at your company by creating a free online job <a href=\"https:\/\/snov.io\/blog\/linkedin-post-inspector\/\">post on LinkedIn<\/a>.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Daily candidate recommendations<\/b><span style=\"font-weight: 400;\">. Get personalized candidate recommendations based on your lookup and messaging activity in your projects.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Candidate search alerts.<\/b><span style=\"font-weight: 400;\"> Get notified when new candidates meet your criteria.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>20+ advanced search filters.<\/b><span style=\"font-weight: 400;\"> Use more than 20 filters, including job titles, companies, keywords, etc., to look for qualified candidates.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Smart suggestions.<\/b><span style=\"font-weight: 400;\"> See recommended filters to help you quickly find candidates.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Templates.<\/b><span style=\"font-weight: 400;\"> Use templates to send messages to candidates without recreating the same message each time.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Projects for organization and tracking.<\/b><span style=\"font-weight: 400;\"> Organize and monitor your lookup results and job applicants and sourcing activities in one central location to track your candidates effectively.<\/span><\/li>\n<\/ul>\n<div class='posts-into__content'>\r\n<div class=\"post\">\r\n    <div class=\"post__img\">\r\n        <img loading=\"lazy\" decoding=\"async\" width=\"320\" height=\"160\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2023\/01\/archer.png\" class=\"attachment-327x160 size-327x160 wp-post-image\" alt=\"How To Hire An SDR With Snov.io: A Step-By-Step Guide\" srcset=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2023\/01\/archer.png 1500w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2023\/01\/archer-300x150.png 300w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2023\/01\/archer-1024x512.png 1024w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2023\/01\/archer-768x384.png 768w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/>    <\/div>\r\n    <div class=\"post__content\">\r\n        <p class=\"post__content-title\">\r\n            <a href=\"https:\/\/snov.io\/blog\/sdr-hiring-with-snov-io\/\">SDR Hiring With Snov.io: A Step-By-Step Guide<\/a>\r\n        <\/p>\r\n        <p class=\"post__content-date\">26\/09\/2024<\/p>    <\/div>\r\n<\/div>\r\n<div class=\"post\">\r\n    <div class=\"post__img\">\r\n        <img loading=\"lazy\" decoding=\"async\" width=\"318\" height=\"160\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2021\/10\/p0ShfynSqk4Mj21kEI33V9BvSc7ImiCx5sE23RqD.jpg\" class=\"attachment-327x160 size-327x160 wp-post-image\" alt=\"HR Outreach With Snov.io\" srcset=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2021\/10\/p0ShfynSqk4Mj21kEI33V9BvSc7ImiCx5sE23RqD.jpg 1500w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2021\/10\/p0ShfynSqk4Mj21kEI33V9BvSc7ImiCx5sE23RqD-300x151.jpg 300w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2021\/10\/p0ShfynSqk4Mj21kEI33V9BvSc7ImiCx5sE23RqD-1024x515.jpg 1024w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2021\/10\/p0ShfynSqk4Mj21kEI33V9BvSc7ImiCx5sE23RqD-768x387.jpg 768w\" sizes=\"(max-width: 318px) 100vw, 318px\" \/>    <\/div>\r\n    <div class=\"post__content\">\r\n        <p class=\"post__content-title\">\r\n            <a href=\"https:\/\/snov.io\/blog\/hr-outreach-with-snovio\/\">HR Outreach With Snov.io: Overcome Recruitment Challenges With Handy Templates<\/a>\r\n        <\/p>\r\n        <p class=\"post__content-date\">16\/12\/2025<\/p>    <\/div>\r\n<\/div><\/div>\n<h3 id=\"recruiter\"><span style=\"font-weight: 400;\">LinkedIn Recruiter account<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This plan enhances the process of filling specialized roles by providing access to an unlimited talent pool<\/span> <span style=\"font-weight: 400;\">on LinkedIn, consisting of over 930M professionals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">LinkedIn Recruiter<\/span> <span style=\"font-weight: 400;\">features:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>40+ advanced lookup filters<\/b><span style=\"font-weight: 400;\">. Quickly refine your criteria based on skills, experience, company size, and more.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Unlimited candidate profile views. <\/b><span style=\"font-weight: 400;\">As a <\/span><span style=\"font-weight: 400;\">recruiter<\/span><span style=\"font-weight: 400;\">, explore potential candidate skills, experiences, recommendations, and more without limits.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>150 InMail <\/b><b>credits<\/b><b> per month. <\/b><span style=\"font-weight: 400;\">\u00a0Engage more with high-priority candidates and increase the chances of a positive response.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>AI assistance. <\/b><span style=\"font-weight: 400;\">Craft personalized messages tailored to each candidate&#8217;s profile information.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Advanced analytics. <\/b><span style=\"font-weight: 400;\">Track the performance of your messages, the effectiveness of your job postings, candidate progress, and tool utilization.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Custom reporting.<\/b><span style=\"font-weight: 400;\"> View personalized reports tailored to specific metrics and goals.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>CRM Integration.<\/b><span style=\"font-weight: 400;\"> Sync your CRM to LinkedIn Recruiter to nurture relationships with candidates.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>OpenToWork filter<\/b><span style=\"font-weight: 400;\">. Spotlight candidates who are actively seeking job opportunities.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>AI-powered Recommended Matches.<\/b><span style=\"font-weight: 400;\"> Uncover hidden talent by offering tailored candidate recommendations based on extensive profile data analysis.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Applicant tracking system (ATS) integration. <\/b><span style=\"font-weight: 400;\">Import candidate information from LinkedIn Recruiter to your ATS, minimizing the need for manual data entry and centralizing candidate management.<\/span><\/li>\n<\/ul>\n<figure id=\"attachment_28458\" aria-describedby=\"caption-attachment-28458\" style=\"width: 746px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-28458\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/image10.png\" alt=\"LinkedIn Talent Solutions quote_Snov.io\" width=\"746\" height=\"260\" srcset=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/image10.png 1520w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/image10-300x104.png 300w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/image10-1024x356.png 1024w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/image10-768x267.png 768w\" sizes=\"(max-width: 746px) 100vw, 746px\" \/><figcaption id=\"caption-attachment-28458\" class=\"wp-caption-text\">Source: LinkedIn Talent Solutions<\/figcaption><\/figure>\n<h3 id=\"learning\"><span style=\"font-weight: 400;\">LinkedIn Learning account<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This online platform offers expert-led courses to enhance business, technology, and creative skills. With over 5,000 personalized courses, learners can find content matching their interests and goals. Completed courses can be showcased on LinkedIn profiles.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A <\/span>LinkedIn Learning<span style=\"font-weight: 400;\"> account unlocks the entire platform, allowing you to explore subjects and track progress. Tailored recommendations assist in finding courses aligned with skill development objectives. Many courses include exercise files, assessments, and video transcripts. Learners can provide feedback and download videos offline.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can choose between two subscriptions:<\/span><\/p>\n<ol>\n<li>LinkedIn Learning Career<span style=\"font-weight: 400;\">:<\/span><\/li>\n<\/ol>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Designed for professionals seeking in-demand skills.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Over 21,000 expert-led courses expand knowledge.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Direct messaging with 5 InMail credits a month.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Professional Certificates from Zendesk, Microsoft, Twilio, and more.<\/span><\/li>\n<\/ul>\n<ol start=\"2\">\n<li>LinkedIn Learning For Teams<span style=\"font-weight: 400;\">:<\/span><\/li>\n<\/ol>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tailored for organizations upskilling their workforce.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Team access to the course library for collaborative learning.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Multiple licenses and progress tracking for administrators.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Insights on the team skills for assigning relevant courses.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">LinkedIn Learning empowers individuals and teams to stay ahead, adapt to industry demands, and drive innovation. It offers comprehensive <\/span><a href=\"https:\/\/snov.io\/blog\/sales-qualities\/\"><span style=\"font-weight: 400;\">skill<\/span><\/a><span style=\"font-weight: 400;\"> development solutions.<\/span><\/p>\n<table style=\"width: 100%; border-collapse: collapse; border-style: dashed;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Want to upgrade your sales skills for free? Join the <\/span><a href=\"https:\/\/www.udemy.com\/course\/linkedin-automation\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Snov.io Academy course<\/span><\/a><span style=\"font-weight: 400;\"> to learn how to generate leads on LinkedIn and boost your prospecting and outreach!<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-28746 aligncenter\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/1-746\u2564\u0415380.jpg\" alt=\"\" width=\"746\" height=\"380\" srcset=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/1-746\u2564\u0415380.jpg 746w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/1-746\u2564\u0415380-300x153.jpg 300w\" sizes=\"(max-width: 746px) 100vw, 746px\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3 id=\"company\"><span style=\"font-weight: 400;\">LinkedIn Premium Company Page account<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">LinkedIn\u2019s 2024 innovation, the Premium Company Page account, helps you stand out and convert more LinkedIn members into clients for your business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It grants access to exclusive features, which all LinkedIn Premium Company Page admins can use.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">LinkedIn Premium Company Page account features:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Custom call-to-action (CTA) button.<\/b><span style=\"font-weight: 400;\"> Encourage your prospects to take a desired action by adding a custom <\/span><a href=\"https:\/\/snov.io\/glossary\/call-to-action\/\"><span style=\"font-weight: 400;\">CTA<\/span><\/a><span style=\"font-weight: 400;\"> button, such as <\/span><i><span style=\"font-weight: 400;\">Visit website<\/span><\/i><span style=\"font-weight: 400;\">, <\/span><i><span style=\"font-weight: 400;\">Contact us<\/span><\/i><span style=\"font-weight: 400;\">, and more. This button will appear at the top of your page, your page posts in the LinkedIn feed, and search results.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Who\u2019s visited my Page.<\/b><span style=\"font-weight: 400;\"> See who visited your page weekly and invite them to follow you.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Custom testimonial.<\/b><span style=\"font-weight: 400;\"> Share your client testimonial on your page to add credibility to your profile and build trust. Place their quote and image at the top of your page.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Credibility highlights.<\/b><span style=\"font-weight: 400;\"> To make your profile more outstanding, add your unique strengths to the <\/span><i><span style=\"font-weight: 400;\">About page<\/span><\/i><span style=\"font-weight: 400;\">. These can be certifications, awards, rankings, or other company highlights.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Auto-invite engaged members to follow your Page.<\/b><span style=\"font-weight: 400;\"> Automatically invite <\/span><a href=\"https:\/\/snov.io\/blog\/how-to-get-the-contact-details-of-your-2nd-and-3rd-connections-on-linkedin-in-two-easy-steps\/\"><span style=\"font-weight: 400;\">all-degree LinkedIn connections<\/span><\/a><span style=\"font-weight: 400;\"> who have engaged with your content to follow your company page.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>LinkedIn Premium logo.<\/b><span style=\"font-weight: 400;\"> Enjoy a golden LinkedIn IN logo at the top of your page header and make your profile stand out.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>AI-powered post writing assistance.<\/b><span style=\"font-weight: 400;\"> Create drafts of your posts with AI to save time and engage with more people who\u2019ll read your content.<\/span><\/li>\n<\/ul>\n<div class=\"content-banner default\">\n<p class=\"content-banner__title\">Need a personal AI copywriter for your emails?<\/p>\n<p class=\"content-banner__description\">Snov.io AI Email Writer will do that magic for you!<\/p>\n<div class=\"content-banner__link\"><a href=\"https:\/\/app.snov.io\/register?lang=en&amp;signup_source=blog&amp;signup_page=snov.io%2Fblog%2Flinkedin-account-types&amp;cta_type=banner&amp;_gl=1%2aiqso1s%2a_gcl_aw%2aR0NMLjE3MjI0MzQ2MjAuQ2owS0NRand3YWUxQmhDX0FSSXNBSzRKZnJ4NGhCTWhpUEJXQlFOZ3RDc21NVkRMZlJVTGIycXZPelcxdkFIbEFRTWx1YVUzRUhQdE8wMGFBdkUxRUFMd193Y0I.%2a_gcl_au%2aMTE2NzUyMjEwMC4xNzIxMjA0NDIzLjE2MDEwMjI0MDUuMTcyMzY0NTE3NC4xNzIzNjQ1MTc0%2a_ga%2aMjEzMjc2MTg1OS4xNzIxMjA1NTU5%2a_ga_TKFKTRN012%2aMTcyMzcyODIwMy42OC4xLjE3MjM3MjkwMjkuMC4wLjA.%2a_ga_BNRTCNFP5Y%2aMTcyMzcyODIwMy4xOS4xLjE3MjM3MjkwMjkuMzkuMC4w\">Try now<\/a><\/div>\n<div class=\"content-banner__img\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2020\/11\/Email-AI-2.png\" alt=\"Need a personal AI copywriter for your emails?\" width=\"224\" height=\"224\" \/><\/div>\n<div><\/div>\n<\/div>\n<h2 id=\"which\"><span style=\"font-weight: 400;\">Which LinkedIn account type is good for me?\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Determining the most suitable <\/span><span style=\"font-weight: 400;\">L<\/span><span style=\"font-weight: 400;\">inkedIn account type<\/span><span style=\"font-weight: 400;\"> for your professional objectives is crucial. Here\u2019s a little memo to help you differentiate between various plans:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-28477\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/08\/imageedit_12_9102748827.gif\" alt=\"LinkedIn Account Types_Snov.io\" width=\"569\" height=\"642\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Let&#8217;s explore the ideal <\/span><span style=\"font-weight: 400;\">LinkedIn account<\/span><span style=\"font-weight: 400;\"> based on your specific requirements.<\/span><\/p>\n<p><b>LinkedIn Premium Career<\/b><\/p>\n<p><span style=\"font-weight: 400;\">LinkedIn Premium Career is tailored for those focused on advancing their career or actively seeking new opportunities. This account enhances LinkedIn visibility, facilitates networking with industry professionals, and provides valuable insights to streamline your job-finding process.<\/span><\/p>\n<p><b>LinkedIn Premium Business<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Entrepreneurs and business owners who want to expand their network and grow their brand awareness should try LinkedIn Premium Business. This type of LinkedIn account offers <\/span><a href=\"https:\/\/snov.io\/blog\/best-b2b-lead-generation-tools-software\/\"><span style=\"font-weight: 400;\">tools for lead generation<\/span><\/a><span style=\"font-weight: 400;\">, collaboration, and business networking to help establish a solid online presence.<\/span><\/p>\n<p><b>LinkedIn Sales Navigator Core<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Sales professionals seeking to manage leads and build strategic relationships effectively will find LinkedIn Sales Navigator Core invaluable. This account type equips you with advanced lookup tools, lead management features, and insights to enhance your sales efforts.<\/span><\/p>\n<p><b>LinkedIn Sales Navigator Advanced<\/b><\/p>\n<p><span style=\"font-weight: 400;\">This LinkedIn account is a top choice for sales professionals looking to elevate their lead generation and relationship management strategies. It offers targeted outreach options, CRM integration, and enhanced insights for optimized sales performance.<\/span><\/p>\n<p><b>LinkedIn Sales Navigator Advanced Plus<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Sales teams requiring advanced lead generation and relationship management solutions will benefit from LinkedIn Sales Navigator Advanced Plus. This <\/span><span style=\"font-weight: 400;\">LinkedIn account <\/span><span style=\"font-weight: 400;\">offers additional features for sales growth, such as more InMail credits, search filters, and comprehensive CRM integrations.<\/span><\/p>\n<p><b>LinkedIn Recruiter Lite<\/b><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re a <\/span><span style=\"font-weight: 400;\">recruiter<\/span><span style=\"font-weight: 400;\"> or talent acquisition professional, consider the LinkedIn Recruiter Lite plan. This <\/span><span style=\"font-weight: 400;\">LinkedIn account<\/span><span style=\"font-weight: 400;\"> simplifies applicant tracking, offers sufficient InMail credits, and provides basic reporting and analytics for effective hiring processes. Moreover, the LinkedIn <\/span><span style=\"font-weight: 400;\">Recruiter<\/span><span style=\"font-weight: 400;\"> Lite account may become an efficient candidate management tool.<\/span><\/p>\n<p><b>LinkedIn Recruiter<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Organizations and recruitment teams will enhance their talent acquisition strategies with LinkedIn Recruiter\u2019s options. LinkedIn <\/span><span style=\"font-weight: 400;\">Recruiter <\/span><span style=\"font-weight: 400;\">provides advanced candidate sourcing tools plus CRM and ATS integrations for seamless recruitment processes and team collaboration.<\/span><\/p>\n<p><b>LinkedIn Learning<\/b><\/p>\n<p><span style=\"font-weight: 400;\">If you are a professional aiming to enhance your skills and knowledge across various domains, you will benefit from LinkedIn Learning. It provides access to diverse courses, personalized recommendations, and the possibility of gaining business knowledge. Later on, you may share your new talents with your LinkedIn community.<\/span><\/p>\n<p><b>LinkedIn Premium Company Page<\/b><\/p>\n<p><span style=\"font-weight: 400;\">LinkedIn Premium Company Page may become a reliable lead-to-customer conversion tool for your business. If you want to make your page stand out and attract more potential customers, it must become your go-to solution.<\/span><\/p>\n<h2 id=\"final\"><span style=\"font-weight: 400;\">Final word<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Choosing the right LinkedIn account type depends on your specific goals. Today, the platform offers vast opportunities to choose from. You can optimize your networking, career growth, sales efforts, recruitment processes, or skill development. All you have to do is align your professional objectives with the features and benefits of each LinkedIn account.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We hope this article helped you evaluate and compare all options and choose the plan that suits you best.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Not ready for LinkedIn Premium?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remember that the Snov.io <\/span><a href=\"https:\/\/snov.io\/linkedin-automation-tools\"><span style=\"font-weight: 400;\">LinkedIn automation<\/span><\/a><span style=\"font-weight: 400;\"> tool will boost your LinkedIn outreach even if you\u2019ve got a <\/span><span style=\"font-weight: 400;\">basic<\/span><span style=\"font-weight: 400;\"> account.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Check the differences between LinkedIn account types in our detailed guide.  Whether you&#8217;re looking to enhance your career, boost sales, or streamline recruitment efforts, our analysis helps you select the ideal plan. <\/p>\n","protected":false},"author":18,"featured_media":28440,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[470],"tags":[1382,1384,1499],"_links":{"self":[{"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/posts\/28436"}],"collection":[{"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/comments?post=28436"}],"version-history":[{"count":3,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/posts\/28436\/revisions"}],"predecessor-version":[{"id":35798,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/posts\/28436\/revisions\/35798"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/media\/28440"}],"wp:attachment":[{"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/media?parent=28436"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/categories?post=28436"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/tags?post=28436"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}