{"id":38357,"date":"2025-07-21T15:55:59","date_gmt":"2025-07-21T12:55:59","guid":{"rendered":"https:\/\/snov.io\/blog\/?p=38357"},"modified":"2026-02-10T18:43:08","modified_gmt":"2026-02-10T15:43:08","slug":"linkedin-inmail-templates","status":"publish","type":"post","link":"https:\/\/snov.io\/blog\/linkedin-inmail-templates\/","title":{"rendered":"Expertly Crafted LinkedIn InMail Templates That Will Boost Your Reply Rates"},"content":{"rendered":"<h2><span style=\"font-weight: 400;\">TL;DR<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">LinkedIn InMail is a Premium feature that allows you to send direct messages to people you are not connected with on the platform.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can boost your reply rates by crafting clear messages, strong subject lines, tailored content, compelling CTAs, and perfect timing.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use professional LinkedIn templates that I created specifically for LinkedIn InMails and implement safe automation via Snov.io for efficient outreach.<\/span><\/li>\n<\/ul>\n<hr \/>\n<p><span style=\"font-weight: 400;\">Being <\/span><span style=\"font-weight: 400;\">one of the biggest platforms for B2B networking, LinkedIn has its biggest flip side \u2014 it is too busy these days. People receive dozens of spam messages daily, so standing out in someone\u2019s inbox becomes harder by the minute.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If LinkedIn outreach is a challenge for you, you are not alone! I have analyzed dozens of InMails in my inbox and came up with practical tips on writing professional <\/span><span style=\"font-weight: 400;\">LinkedIn<\/span><span style=\"font-weight: 400;\"> InMail templates<\/span><span style=\"font-weight: 400;\"> that will help you <\/span><span style=\"font-weight: 400;\">hit prospecting, hiring, pitching, or job-hunting goal<\/span><span style=\"font-weight: 400;\">s.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Off we go!<\/span><\/p>\n<div class=\"table-of-contents\">\n<p class=\"table-of-contents__title\">Key points of LinkedIn InMail outreach:<\/p>\n<ul>\n<li><a href=\"#what\">What is LinkedIn InMail?<\/a><\/li>\n<li><a href=\"#best\">Best practices for writing an effective InMail<\/a><\/li>\n<li><a href=\"#inmail\">InMail templates and examples for any occasion<\/a><\/li>\n<\/ul>\n<\/div>\n<h2 id=\"what\"><span style=\"font-weight: 400;\">What is LinkedIn InMail?<\/span><\/h2>\n<p><b>InMail<\/b><span style=\"font-weight: 400;\"> is a direct LinkedIn message you can send to people outside your network. As a LinkedIn premium feature, InMail allows targeting anybody on LinkedIn. That means no connection request sending, but getting in touch with a person right away.<\/span><\/p>\n<p><a href=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/linkedin-inmail-vs-connection-request.png\" data-fancybox=\"\"> <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/linkedin-inmail-vs-connection-request.png\" alt=\"LinkedIn InMail vs connection request\" width=\"746\" height=\"375\" class=\"aligncenter wp-image-38359\" srcset=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/linkedin-inmail-vs-connection-request.png 1492w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/linkedin-inmail-vs-connection-request-300x151.png 300w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/linkedin-inmail-vs-connection-request-1024x515.png 1024w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/linkedin-inmail-vs-connection-request-768x386.png 768w\" sizes=\"(max-width: 746px) 100vw, 746px\" \/> <\/a><\/p>\n<h2><span style=\"font-weight: 400;\">Why is InMail important for sales, recruiting, and networking?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">InMail is a powerful tool for sales professionals, marketers, and recruiters, as it helps you communicate with leads, customers, business partners, influencers, and other business-related contacts without barriers.\u00a0<\/span><\/p>\n<p><b><i>For sales teams<\/i><\/b><span style=\"font-weight: 400;\">, InMails facilitate LinkedIn account-based marketing and targeted lead generation, allowing for direct outreach to decision-makers.<\/span><\/p>\n<p><b><i>For recruiters<\/i><\/b><span style=\"font-weight: 400;\">, InMail is a valuable tool for reaching out to passive candidates on LinkedIn. Besides, it helps target high-quality candidates, winning competition among other headhunters.\u00a0<\/span><\/p>\n<p><b><i>For networkers<\/i><\/b><b>,<\/b><span style=\"font-weight: 400;\"> InMails are opportunities for initiating meaningful conversations beyond LinkedIn 1st-degree connections, which bring stronger collaborations, partnerships, referrals, etc.<\/span><\/p>\n<div class=\"content-banner default\">\n<p class=\"content-banner__title\">Automate InMail outreach without compromising human connection<\/p>\n<p class=\"content-banner__description\">Send personalized InMails to your prospects in bulk<\/p>\n<div class=\"content-banner__link\"><a href=\"https:\/\/app.snov.io\/register?lang=en&amp;signup_source=blog&amp;signup_page=snov.io%2Fblog%2Fsales-email-templates&amp;cta_type=banner\">Start today<\/a><\/div>\n<div class=\"content-banner__img\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2024\/12\/Icon-2-opt-4.png\" alt=\"Automate InMail outreach without compromising human connection\" width=\"224\" height=\"224\" \/><\/div>\n<\/div>\n<h2 id=\"best\"><span style=\"font-weight: 400;\">Best practices for writing an effective InMail<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A usual scenario: You\u2019ve been using <\/span><a href=\"https:\/\/snov.io\/blog\/what-is-linkedin-sales-navigator\/\"><span style=\"font-weight: 400;\">LinkedIn Sales Navigator<\/span><\/a><span style=\"font-weight: 400;\"> with the 50 InMail credits it provides for several months, but now find out that these messages don\u2019t bring you good response rates.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your thoughts?<\/span><\/p>\n<div style=\"width: 100%; max-width: 480px;\" class=\"aligncenter\">\n<div style=\"width: 480px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-38357-1\" width=\"480\" height=\"270\" loop=\"1\" autoplay=\"1\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/giphy.mp4?_=1\" \/><a href=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/giphy.mp4\">https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/giphy.mp4<\/a><\/video><\/div>\n<\/div>\n<p><span style=\"font-weight: 400;\">Well, it looks like someone should learn what makes a good InMail. Below, I\u2019ll share some expert recommendations on writing professional InMails on LinkedIn:<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Create a catchy subject line<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Just like in <\/span><span style=\"font-weight: 400;\">cold email outreach<\/span><span style=\"font-weight: 400;\">, the InMail subject line is what recipients see in their inbox first. If it doesn\u2019t attract their attention, <a href=\"https:\/\/snov.io\/blog\/linkedin-sales-message-templates\/\">your message<\/a> might be simply passed by.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mastering the art of writing a compelling subject line for InMails isn\u2019t that complicated:<\/span><\/p>\n<p><b>1. Make it short. <\/b><span style=\"font-weight: 400;\">The InMail subject line can include up to 200 characters, but it doesn\u2019t mean you should make it that long. Just ensure it looks brief but informative.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u274c <\/span><b>Subject<\/b> <b>line example<\/b><b>:<\/b><span style=\"font-weight: 400;\"> We loved your [Industry] skills and would like to offer you a competitive position in our team<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u2705 <\/span><b>Subject<\/b> <b>line example<\/b><b>: <\/b><i><span style=\"font-weight: 400;\">Your impressive [Industry] skills are wanted in our team!<\/span><\/i><\/p>\n<p><strong>2.<\/strong> <b>Make it relevant.<\/b><span style=\"font-weight: 400;\"> Adjust your subject line to a recipient\u2019s interests, needs, and pain points. <\/span><\/p>\n<p><b>Subject<\/b> <b>line example:<\/b> <i><span style=\"font-weight: 400;\">Loved your latest post about [Topic]!<\/span><\/i><\/p>\n<p><strong>3.<\/strong> <b>Mention mutual connections or interests<\/b><span style=\"font-weight: 400;\">. State you\u2019ve got something in common or share the same connections on LinkedIn.<\/span><\/p>\n<p><b>Subject<\/b> <b>line example:<\/b> <i><span style=\"font-weight: 400;\">Great minds think alike \u2014 we\u2019re following the same thought leaders!<\/span><\/i><\/p>\n<p><strong>4.<\/strong> <b>Use numbers.<\/b><span style=\"font-weight: 400;\"> Numbers significantly influence people\u2019s minds, making them more likely to trust what they read or see.<\/span><\/p>\n<p><b>Subject<\/b> <b>line example:<\/b> <i><span style=\"font-weight: 400;\">A hack that<\/span><\/i> <i><span style=\"font-weight: 400;\">boosts lead generation by 25% in just two weeks!<\/span><\/i><\/p>\n<p><strong>5.<\/strong> <b>Trigger emotions.<\/b><span style=\"font-weight: 400;\"> You can achieve this in several ways: by capitalizing or highlighting in bold the words that convey a sense of Urgency (ONETIME) or exclusiveness (VIP), asking open-ended questions, and emphasizing \u2018feeling\u2019 words (<\/span><b>Impressed<\/b><span style=\"font-weight: 400;\">), among others.<\/span><\/p>\n<p><b>Subject<\/b> <b>line example:<\/b> <i><span style=\"font-weight: 400;\">MY BAD, I haven\u2019t contacted you before<\/span><\/i><\/p>\n<h3><span style=\"font-weight: 400;\">Personalize\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Tailor your <a href=\"https:\/\/snov.io\/blog\/linkedin-inmail-vs-message\/\">LinkedIn messages<\/a> to every prospect or candidate. Start by mentioning their role, recent activity, or interests so they feel the InMail isn\u2019t part of a mass campaign.<\/span><\/p>\n<p><b>Example:<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Hi John,\u00a0<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">I loved your post on SaaS growth; it gave me an idea of how to solve [specific problem] I\u2019ve noticed your company is experiencing at the moment.<\/span><\/i><\/p>\n<h3><span style=\"font-weight: 400;\">Make InMail short and value-driven<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">InMail allows you to create a message that is 1900 characters long, but should you? Based on numerous studies, InMails under 400 characters get 22% higher <\/span><span style=\"font-weight: 400;\">response rates <\/span><span style=\"font-weight: 400;\">than long ones.<\/span><\/p>\n<figure style=\"width: 515px\" class=\"wp-caption aligncenter fancybox-el\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/inmail-stats.png\" alt=\"linkedin inmail statistics\" width=\"515\" height=\"400\" class=\"aligncenter wp-image-38366\" srcset=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/inmail-stats.png 1024w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/inmail-stats-300x233.png 300w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/07\/inmail-stats-768x596.png 768w\" sizes=\"(max-width: 515px) 100vw, 515px\" \/><figcaption class=\"wp-caption-text\">Source: LinkedIn<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">There is a clear logic beyond these statistics: with a brief and informative InMail, you stand out among the lengthy reads of your potential competitors. And let\u2019s be honest: it\u2019s not the size that matters. The trick is to communicate a real value so that the recipient will be prompted to respond.<\/span><\/p>\n<table style=\"width: 100%; border-collapse: collapse; background-color: #e1edf7;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><b>\ud83d\udca1Expert tip<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Structure InMails in coherent paragraphs and shift the focus in the main body to the recipient\u2019s needs, not your company or product.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3><span style=\"font-weight: 400;\">Adjust the tone of voice<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">I\u2019d recommend that you make the tone of your InMails more conversational. Indeed, people avoid too formal communication these days. Yet, the best advice you may ever get is to adapt the tone of voice to the person you\u2019re sending an InMail to.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Add a clear call to action<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Ensure the recipient understands the next steps by adding a polite call to action (CTA). Stick to only one CTA and make it low-pressure: e.g., write something like \u201cWould you be open to a brief chat?\u201d rather than \u201cPlease book a demo now.\u201d\u00a0<\/span><\/p>\n<table style=\"width: 100%; border-collapse: collapse; background-color: #e1edf7;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><b>\ud83d\udca1Expert tip<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Write the first draft of your InMail as you intended it, and then review the copy to identify areas that can be optimized and improved.<\/span><\/p>\n<p><a href=\"https:\/\/snov.io\/blog\/chatgpt-for-linkedin-lead-generation\/\"><span style=\"font-weight: 400;\">Implement ChatGPT<\/span><\/a><span style=\"font-weight: 400;\"> or any other AI tool to improve your message so it looks concise, maintains the appropriate tone of voice, highlights value, and contains a clear CTA.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3><span style=\"font-weight: 400;\">Mind the timing<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">According to studies, <\/span><b>Monday-Thursday<\/b><span style=\"font-weight: 400;\"> are the days when sales reps and recruiters receive the most replies, while Saturday is the worst day for sending InMails.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But I would also recommend you use the recipient\u2019s actions (job changes, posts, company news) as triggers to get in touch with them. With such a practice, you\u2019ll be able to <\/span><span style=\"font-weight: 400;\">catch prospects<\/span><span style=\"font-weight: 400;\"> hot, boosting the chances of getting their response.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Use LinkedIn automation strategically\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The more contacts you\u2019ve got in your list, the harder it is to contact them in bulk manually. So, you won\u2019t be surprised if I say that automation is what every business strives for today, will you? The key challenge is, however, how to make automated activities personalized and undetectable by LinkedIn algorithms.<\/span><\/p>\n<table style=\"width: 100%; border-collapse: collapse; background-color: #e1edf7;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><b>\ud83d\udca1Expert tip<\/b><\/p>\n<p><span style=\"font-weight: 400;\">With Snov.io <\/span><a href=\"https:\/\/snov.io\/linkedin-automation-tools\"><span style=\"font-weight: 400;\">LinkedIn automation<\/span><\/a><span style=\"font-weight: 400;\">, you can put your InMail sending on absolute autopilot without compromising personalization and safety.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your input is minimal: simply build a chain of activities (e.g., start with post likes, account following, or connection requests), add an InMail element to the sequence. Then, create a copy using Snov.io&#8217;s advanced personalization features.<\/span><\/p>\n<p><a href=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/03\/LinkedIn-InMails.png\" data-fancybox=\"\"> <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/03\/LinkedIn-InMails.png\" alt=\"LinkedIn InMails for lead generation\" width=\"439\" height=\"400\" class=\"aligncenter wp-image-32925\" srcset=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/03\/LinkedIn-InMails.png 883w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/03\/LinkedIn-InMails-300x273.png 300w, https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/03\/LinkedIn-InMails-768x700.png 768w\" sizes=\"(max-width: 439px) 100vw, 439px\" \/> <\/a><\/p>\n<p><span style=\"font-weight: 400;\">\u2757Snov.io takes extra care of your data safety with:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Dedicated proxies for each LinkedIn account you connect. You can also use your own proxies if you prefer.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Smart limits and delays between actions to simulate human behavior and protect your account from LinkedIn restrictions.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Warm-up mode and account rotation for balanced activity.<\/span><\/li>\n<li aria-level=\"1\">Filtering your outreach by degree of connection to avoid sending messages to unknown contacts.<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div class=\"content-banner fifth\">\n<p class=\"content-banner__title\">Sign up and get a <span>$50<\/span> bonus!<\/p>\n<p class=\"content-banner__description\">Create your free account to claim it.<\/p>\n<div class=\"content-banner__link\"><a href=\"https:\/\/app.snov.io\/register?lang=en&amp;signup_source=blog&amp;signup_page=snov.io%2Fblog%2Fsales-email-templates&amp;cta_type=banner\">Join today<\/a><\/div>\n<div class=\"content-banner__img\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/blog\/wp-content\/uploads\/2025\/04\/gift-discount-50.png\" alt=\"Sign up and get a span&gt;$50&lt;\/span&gt; bonus!\" width=\"224\" height=\"224\" \/><\/div>\n<div class=\"content-banner__info\">\n<p><svg class=\"icon\"> <use xlink:href=\"https:\/\/snov.io\/blog\/wp-content\/themes\/blog-n\/assets\/img\/sprite.svg#basil_present-solid\"><\/use> <\/svg> This promotional offer applies to new accounts only.<\/p>\n<\/div>\n<\/div>\n<h2 id=\"inmail\"><span style=\"font-weight: 400;\">Expertly crafted <\/span><span style=\"font-weight: 400;\">LinkedIn<\/span><span style=\"font-weight: 400;\"> InMail templates<\/span><span style=\"font-weight: 400;\"> for different purposes<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In this part, we\u2019ll look at the most effective InMail template examples and their usage scenarios. We\u2019ll also discuss why each <\/span><span style=\"font-weight: 400;\">template works,<\/span><span style=\"font-weight: 400;\"> so you can apply any of these InMail examples to your <\/span><span style=\"font-weight: 400;\">real-life<\/span><span style=\"font-weight: 400;\"> cases.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">1. InMail template for LinkedIn \u0441old outreach<\/span><\/h3>\n<p><b>Purpose:<\/b><span style=\"font-weight: 400;\"> Use it to reach out to someone with no prior connection to you.<\/span><\/p>\n<table class=\" aligncenter\" style=\"width: 90%; border-collapse: collapse; border-style: dashed;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><b>Subject:<\/b><span style=\"font-weight: 400;\"> Interested in your opinion, <\/span><b>[Name]<\/b><\/p>\n<p><i><span style=\"font-weight: 400;\">Hey <\/span><\/i><b><i>[First name]<\/i><\/b><i><span style=\"font-weight: 400;\">,\u00a0<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">I came across your profile and was really interested in your opinion on [industry-related topic]. I\u2019d love to discuss your experience and exchange ideas on how <\/span><\/i><b><i>[industry-related trend]<\/i><\/b><i><span style=\"font-weight: 400;\"> will develop in the upcoming years.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">If you\u2019re interested, we could add each other to connections and have a quick chat. What do you think?<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Best,\u00a0<\/span><\/i><\/p>\n<p><b><i>[Your name]<\/i><\/b><\/p>\n<p><b><i>[Your position] at [Your company name]<\/i><\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b>Why this message works: <\/b><span style=\"font-weight: 400;\">It is brief and concise, easy-going, with a clear introduction and non-pushy CTA.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Overall, InMails work better for warm outreach owing to their cost-effectiveness. However, you can use this example as the first message <a href=\"https:\/\/snov.io\/blog\/linkedin-inmail-campaign\/\">for your campaign<\/a>. If you\u2019ve got a clear business offer, feel free to use one of the following <\/span><span style=\"font-weight: 400;\">templates for sales<\/span><span style=\"font-weight: 400;\">, link-building, influencers, and recruiting outreach.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">2. InMail template for LinkedIn sales prospecting<\/span><\/h3>\n<p><b>Purpose: <\/b><span style=\"font-weight: 400;\">Use this <\/span><span style=\"font-weight: 400;\">InMail for sales<\/span><span style=\"font-weight: 400;\"> outreach to target <\/span><span style=\"font-weight: 400;\">LinkedIn leads<\/span><span style=\"font-weight: 400;\"> who<\/span> <span style=\"font-weight: 400;\">fit your ideal customer profile and can potentially be interested in your solution.<\/span><\/p>\n<table class=\" aligncenter\" style=\"width: 90%; border-collapse: collapse; border-style: dashed;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><b>Subject:<\/b><span style=\"font-weight: 400;\"> This may save <\/span><b>[Prospect\u2019s Company]<\/b><span style=\"font-weight: 400;\"> hours a week!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hi <\/span><b>[Prospect name]<\/b><span style=\"font-weight: 400;\">,<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I saw your profile while researching companies doing innovative work in<\/span><b> [industry\/niche]<\/b><span style=\"font-weight: 400;\">. Your work on <\/span><b>[project]<\/b><span style=\"font-weight: 400;\"> at [<\/span><b>Prospect\u2019s company]<\/b><span style=\"font-weight: 400;\"> looks really impressive.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our company helps <\/span><b>[industry] <\/b><span style=\"font-weight: 400;\">teams like yours solve problems with <\/span><b>[problem description]<\/b><span style=\"font-weight: 400;\">. I thought it could be interesting for you to learn how <\/span><b>[prospect\u2019s competitor]<\/b><span style=\"font-weight: 400;\"> has managed to grow their productivity by <\/span><b>[X]<\/b><span style=\"font-weight: 400;\">% within just several weeks using <\/span><b>[Your product or service]<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Would you be open to a 15-minute call next week to discuss how your team could benefit from this solution?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Thanks for your time,<\/span><\/p>\n<p><b><i>[Your name]<\/i><\/b><\/p>\n<p><b><i>[Your position] at [Your company name]<\/i><\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b>Why this message works:<\/b><span style=\"font-weight: 400;\"> It contains a personalized and clear subject line and a targeted intro that shows you\u2019ve done your homework and found up some information about the lead. In the main body, you mention a sales prospect\u2019s competitor, encouraging them to take action for fear of missing out.<\/span><\/p>\n<div style=\"text-align: center;\"><iframe loading=\"lazy\" width=\"560\" height=\"315\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/5p5-mU276FU?si=01CsldIBbzmylU5u\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"allowfullscreen\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><br \/>\n<\/iframe><\/div>\n<div>\n<h3><span style=\"font-weight: 400;\">3. InMail template for LinkedIn networking<\/span><\/h3>\n<p><b>Purpose: <\/b><span style=\"font-weight: 400;\">Use this example if your goal is<\/span> <span style=\"font-weight: 400;\">to <\/span><a href=\"https:\/\/snov.io\/blog\/how-to-network-on-linkedin\/\"><span style=\"font-weight: 400;\">connect with relevant people<\/span><\/a><span style=\"font-weight: 400;\">, such as thought leaders or industry experts.<\/span><\/p>\n<\/div>\n<div><\/div>\n<table class=\" aligncenter\" style=\"width: 90%; border-collapse: collapse; border-style: dashed;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><b><i>Subject line:<\/i><\/b><i><span style=\"font-weight: 400;\"> Impressed by your expertise in<\/span><\/i><b><i> [industry]<\/i><\/b><i><span style=\"font-weight: 400;\">!<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Hi <\/span><\/i><b><i>[First name]<\/i><\/b><i><span style=\"font-weight: 400;\">,<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">I\u2019ve come across your comment in the<\/span><\/i><b><i> [LinkedIn group name]<\/i><\/b><i><span style=\"font-weight: 400;\"> group on LinkedIn and was impressed by your achievements in the position of <\/span><\/i><b><i>[role]<\/i><\/b><i><span style=\"font-weight: 400;\"> at <\/span><\/i><b><i>[company]<\/i><\/b><i><span style=\"font-weight: 400;\">.\u00a0<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">I\u2019m always happy to connect with experts in <\/span><\/i><b><i>[industry]<\/i><\/b><i><span style=\"font-weight: 400;\">, and I\u2019d love to learn more about your thoughts on how <\/span><\/i><b><i>[industry-related trend]<\/i><\/b><i><span style=\"font-weight: 400;\"> will develop in the forthcoming years.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">We could stay connected on LinkedIn and exchange our ideas. What do you think?<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Best regards,<\/span><\/i><\/p>\n<p><b><i>[Your <\/i><\/b><b><i>name]\u00a0<\/i><\/b><\/p>\n<p><b><i>[Your position] at [Your company name]<\/i><\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b>Why this message works: <\/b><span style=\"font-weight: 400;\">It conveys a sense of respect for the person with whom you\u2019d like to build a connection, highlighting their expertise and thought leadership. Plus, this message lays the groundwork for further communication and a stronger partnership.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">4. InMail template for LinkedIn link-building outreach<\/span><\/h3>\n<p><b>Purpose:<\/b><span style=\"font-weight: 400;\"> Use this LinkedIn template to target SEO specialists who want to improve their search ranking and domain reputation.<\/span><\/p>\n<table class=\" aligncenter\" style=\"width: 90%; border-collapse: collapse; border-style: dashed;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><b><i>Subject line:<\/i><\/b><i><span style=\"font-weight: 400;\"> A win-win collaboration idea<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Hi <\/span><\/i><b><i>[Name]<\/i><\/b><i><span style=\"font-weight: 400;\">,<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">I hope you\u2019re doing well. My name is <\/span><\/i><b><i>[Your name]<\/i><\/b><i><span style=\"font-weight: 400;\"> from <\/span><\/i><b><i>[Your company name]<\/i><\/b><i><span style=\"font-weight: 400;\">, and I am contacting you with a quick collaboration idea that could benefit both sides.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">We\u2019re currently working with a group of high-quality SaaS websites and looking to set up a few strategic three-way link exchanges to boost SEO without compromising on quality.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Would you be open to discussing our possible partnership? I would be happy to share more details and specific site metrics.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Let me know what you think!<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Best regards,<\/span><\/i><\/p>\n<p><b><i>[Your name]<\/i><\/b><\/p>\n<p><b><i>[Your position] at [Your company name]<\/i><\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b>Why this message works: <\/b><span style=\"font-weight: 400;\">It is straightforward, clearly communicates value, and is written in a polite tone of voice.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">5. InMail template for LinkedIn influencer outreach<\/span><\/h3>\n<p><b>Purpose:<\/b><span style=\"font-weight: 400;\"> Use it to reach out to potential <a href=\"https:\/\/www.podawaa.com\/blog\/how-to-become-a-linkedin-influencer\" target=\"_blank\" rel=\"noopener\">LinkedIn influencers<\/a> who you think will be interested in partnering with your brand.<\/span><\/p>\n<table class=\" aligncenter\" style=\"width: 90%; border-collapse: collapse; border-style: dashed;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><b><i>Subject line:<\/i><\/b><i><span style=\"font-weight: 400;\"> Let&#8217;s make something amazing together!<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Hi <\/span><\/i><b><i>[Name]<\/i><\/b><i><span style=\"font-weight: 400;\">,<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">My name is <\/span><\/i><b><i>[Your name]<\/i><\/b><i><span style=\"font-weight: 400;\"> from <\/span><\/i><b><i>[Your company name]<\/i><\/b><i><span style=\"font-weight: 400;\">. I admire the way you communicate with your audience via valuable posts about <\/span><\/i><b><i>[specific topic]<\/i><\/b><i><span style=\"font-weight: 400;\">.\u00a0<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">We at <\/span><\/i><b><i>[Your company name]<\/i><\/b><i><span style=\"font-weight: 400;\"> would love to offer you a collaboration on an exciting project that focuses on <\/span><\/i><b><i>[project goal].<\/i><\/b><\/p>\n<p><i><span style=\"font-weight: 400;\">If you&#8217;re interested, would you be open to a 15-minute call to discuss our partnership?<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Best regards,<\/span><\/i><\/p>\n<p><b><i>[Your name]<\/i><\/b><\/p>\n<p><b><i>[Your position] at [Your company name]<\/i><\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b>Why this message works: <\/b><span style=\"font-weight: 400;\">It has a very catchy subject line, provides a clear collaboration offer, and the CTA is clear, highlighting that the sender is respectful of the recipient\u2019s time. The message leaves a positive impression and motivates the potential influencer to respond.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">6. InMail template for recruiters reaching out to candidates on LinkedIn<\/span><\/h3>\n<p><b>Purpose: <\/b><span style=\"font-weight: 400;\">Use this template example to build a connection with a potential candidate whose experience corresponds to the hiring role.<\/span><\/p>\n<table class=\" aligncenter\" style=\"width: 90%; border-collapse: collapse; border-style: dashed;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><b><i>Subject line:<\/i><\/b><i><span style=\"font-weight: 400;\"> Happy to see you in our team, <\/span><\/i><b><i>[Name]<\/i><\/b><\/p>\n<p><i><span style=\"font-weight: 400;\">Hi <\/span><\/i><b><i>[Name]<\/i><\/b><i><span style=\"font-weight: 400;\">,<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">My name is <\/span><\/i><b><i>[Your name]<\/i><\/b><i><span style=\"font-weight: 400;\">, and I am a recruiter from <\/span><\/i><b><i>[Your company name]<\/i><\/b><i><span style=\"font-weight: 400;\">. I was going through your profile and, frankly, I\u2019m impressed by your <\/span><\/i><b><i>[description of skills] <\/i><\/b><i><span style=\"font-weight: 400;\">skills.\u00a0<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">At <\/span><\/i><b><i>[Your company name]<\/i><\/b><i><span style=\"font-weight: 400;\">, we\u2019re hiring a top professional for a <\/span><\/i><b><i>[role]<\/i><\/b><i><span style=\"font-weight: 400;\"> position. Your experience in <\/span><\/i><b><i>[industry]<\/i><\/b><i><span style=\"font-weight: 400;\"> is exactly what we are looking for.\u00a0<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">If you\u2019re interested, we could connect for a quick intro call, where I could share all details.\u00a0<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">What do you think?<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Looking forward to your response,<\/span><\/i><\/p>\n<p><b><i>[Your name]<\/i><\/b><\/p>\n<p><i><span style=\"font-weight: 400;\">Recruiter at <\/span><\/i><b><i>[Your company name]<\/i><\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b>Why this message works: <\/b><span style=\"font-weight: 400;\">It contains a personalized subject line and a professional introduction. A recruiter <\/span><span style=\"font-weight: 400;\">shows a <\/span><span style=\"font-weight: 400;\">genuine interest in a candidate and compliments their level of expertise, igniting their enthusiasm in discussing a position.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">7. InMail template for job seekers reaching out to recruiters on LinkedIn<\/span><\/h3>\n<p><b>Purpose: <\/b><span style=\"font-weight: 400;\">This template works well for job seekers who have a LinkedIn Career plan subscription and\/or would like to stand out as a proactive candidate.<\/span><\/p>\n<table class=\" aligncenter\" style=\"width: 90%; border-collapse: collapse; border-style: dashed;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><b><i>Subject line:<\/i><\/b><i><span style=\"font-weight: 400;\"> Interest in the <\/span><\/i><b><i>[role]<\/i><\/b><i><span style=\"font-weight: 400;\"> opening<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Hi <\/span><\/i><b><i>[Name]<\/i><\/b><i><span style=\"font-weight: 400;\">,<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">I\u2019ve just applied for the <\/span><\/i><b><i>[role]<\/i><\/b><i><span style=\"font-weight: 400;\"> position via <\/span><\/i><b><i>[job-search platform\/website]<\/i><\/b><i><span style=\"font-weight: 400;\"> and would like to contact you personally after noticing you&#8217;re part of the <\/span><\/i><b><i>[target company]<\/i><\/b><i><span style=\"font-weight: 400;\">\u2019s recruiting team.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">I\u2019ve heard about <\/span><\/i><b><i>[target company] <\/i><\/b><i><span style=\"font-weight: 400;\">as one of the best in the field of <\/span><\/i><b><i>[industry]<\/i><\/b><i><span style=\"font-weight: 400;\"> and would be pleased to contribute my skills and<\/span><\/i><b><i> [X] <\/i><\/b><i><span style=\"font-weight: 400;\">years of experience in <\/span><\/i><b><i>[related industry\/niche]<\/i><\/b><i><span style=\"font-weight: 400;\"> to the development of your product.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Waiting for the next steps and attaching my CV, meanwhile, in case my application hasn\u2019t been received yet.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Thanks for your time and consideration,<\/span><\/i><\/p>\n<p><b><i>[Your<\/i><\/b><b><i> full name],<\/i><\/b><\/p>\n<p><b><i>[LinkedIn portfolio link]<\/i><\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b>Why this message works: <\/b><span style=\"font-weight: 400;\">It shows a sincere interest in the company, clearly positioning the candidate\u2019s value in a respectful yet confident way. <\/span><\/p>\n<h3><span style=\"font-weight: 400;\">8. LinkedIn Follow-up InMail template after no response<\/span><\/h3>\n<p><b>Purpose: <\/b><span style=\"font-weight: 400;\">Use this example if a recipient has been silent to your previous message to reinstate the idea to connect and increase the chance of getting a reply. <\/span><\/p>\n<table class=\" aligncenter\" style=\"width: 90%; border-collapse: collapse; border-style: dashed;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">&nbsp;<\/p>\n<p><b><i>Subject line:<\/i><\/b><i><span style=\"font-weight: 400;\"> Reaching out again \u2013 promise it\u2019s worth it!<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Hi <\/span><\/i><b><i>[Name]<\/i><\/b><i><span style=\"font-weight: 400;\">,<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Just wanted to follow up to see if you had a chance to review my previous message.\u00a0<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">I\u2019d love to connect and hear what you think about <\/span><\/i><b><i>[previous offer: e.g.,\u201d learning more about our solution\u201d, \u201ca possible collaboration\u201d, \u201can opportunity to join our team\u201d, \u201ca SEO partnership idea\u201d]<\/i><\/b><\/p>\n<p><i><span style=\"font-weight: 400;\">I understand that things might get busy, so if it\u2019s not the right moment, please let me know.\u00a0<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Thanks for your time either way!<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Regards,<\/span><\/i><\/p>\n<p><b><i>[Your name]<\/i><\/b><\/p>\n<p><b><i>[Your position] at [Your company name]<\/i><\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span style=\"font-weight: 400;\">Key takeaways<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">We\u2019ve just discussed what makes a good LinkedIn InMail and provided you with a handful of expertly crafted templates. Now, feel free to share <\/span><b>your winning template <\/b><span style=\"font-weight: 400;\">that got replies in the comments to this post.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And remember, if you\u2019d like to automate your LinkedIn messaging, <\/span><span style=\"font-weight: 400;\">Snov.io<\/span><span style=\"font-weight: 400;\"> is here to become your reliable partner. We&#8217;re excited to welcome you on board with our free plan, designed to skyrocket your cold outreach and drive business growth!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover LinkedIn InMail templates that get replies in 2025. Use these real-life examples to improve sales, networking, recruiting, and job search outreach.<\/p>\n","protected":false},"author":30,"featured_media":38371,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[472],"tags":[550,1382,1499],"_links":{"self":[{"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/posts\/38357"}],"collection":[{"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/users\/30"}],"replies":[{"embeddable":true,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/comments?post=38357"}],"version-history":[{"count":21,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/posts\/38357\/revisions"}],"predecessor-version":[{"id":47739,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/posts\/38357\/revisions\/47739"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/media\/38371"}],"wp:attachment":[{"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/media?parent=38357"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/categories?post=38357"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/snov.io\/blog\/wp-json\/wp\/v2\/tags?post=38357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}