Needs assessment is a systematic approach that involves determining the company’s needs and finding the ways of improving its structure,…
A brag book is a collection of testimonials and case studies from satisfied customers. It can also be a work…
Deferred revenue is payment that the company gets in advance for the goods and services not yet delivered or provided.…
Puppy dog close is a sales technique allowing prospects to test the product or service for several days before making…
Name dropping is a sales tactic where you mention famous brands you know or worked with to make a good…
Bad leads are prospects who have a low probability of buying from a company. Here’s how to deal with bad…
A business development representative (BDR) is a member of the sales team whose duty is drawing new business opportunities to…
A BASHO email is a type of a highly personalized cold email usually addressed to decision-makers with an aim of…
A clawback means that funds previously assigned to an employee must be returned to an employer. Here are examples of…
Closing ratio, or a close rate, is a measure of your sales team’s efficiency. It shows the proportion of closed…