All articles with "lead-conversion" tag

Demo

A demo is a trial version or sample of a digital product. It’s usually spread among users who might be interested in trying the product before buying it. Here are sales demo types.

Marketing qualified lead (MQL)

A marketing qualified lead, or MQL, is a lead who has not yet bought from a company but has a chance of doing so, as calculated by lead scoring. Here’s the difference between MQL and SQL.

Value proposition

Value proposition is a phrase or statement unique to the company or product, which states clearly what is being offered. Here are some examples of effective value proposition.

Sales cycle

A sales cycle includes all the steps of a sales process, starting from the first customer contact to closing the deal. Here’s what the sales cycle stages are.

Conversion

Conversion is an action that moves a potential customer along the sales funnel. There are many types of conversions — find out how to track and calculate them.

Sales funnel

A sales funnel is a series of steps a lead goes through before they reach the point of buying. Here are the sales funnel stages and optimization tips for improved conversion.

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"Our sales revenue has grown by 18% since we started using Snov.io"

Joey Mallat

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"With Snov.io we discovered new ways of lead generation."

Ramzi Barkat

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"With Snov.io our response rate has grown 900%."

Fatma Ezzahra Amrani

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"With Snov.io in just one week we sent out 500 emails with an incredible 86% open rate that led to 177 scheduled interviews."

Ross Nazarenko

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"Snov.io helped us collect more than 80,000 leads in a month, accelerating our search for emails while reducing the cost per lead."

Dmitry Chervonyi

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"We needed something that would help us automate, send emails just in time, yet feel personalized and human. We started looking for a solution, and we found Snov.io."

Sofiia Shvets

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"Snov.io’s Email Finder reduced the time it took us to find email addresses by almost 50% and the lead generation efforts by 20%."

Jaswant Singh

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"We managed to collect 35,000+ emails, including elusive leads from companies we could never reach out to before."

Aleksandr Usoltsev

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"One of our clients got 23 email meetings scheduled from just 117 emails sent with Snov.io."

Deepak Shukla

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"We needed an additional contact channel, and discovering Snov.io has allowed us to boost our conversion rate, both contact-to-reply and contact-to-call."

Kirill Rozhkovskiy

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"The open rate for the emails sent to leads collected and verified with Snov.io tools went from 25% to 73% in just one month, which resulted in 95 business meetings with potential customers."

Ricard Colom