All articles with "performance-management" tag

Goal card

A goal card is a visualization tool that helps write down your goals and make up a plan for achieving them, all in one place.  This term was once used by many motivation coaches. Bob Proctor, a world-renowned speaker and coach, is one of them. The Bob Proctor goal card pertained mostly to achieving financial […]

Baseline

Although it’s not easy to accurately measure the feedback on your actions, every marketer needs to do so to improve their business efficiency. One of the best ways to start using marketing analytics is to establish a performance baseline. What is a baseline? A baseline is an attributed value of everything outside of your marketing efforts, including […]

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