{"id":18442,"date":"2022-11-22T17:29:27","date_gmt":"2022-11-22T14:29:27","guid":{"rendered":"https:\/\/snov.io\/knowledgebase\/?p=18442"},"modified":"2026-03-19T22:20:26","modified_gmt":"2026-03-19T19:20:26","slug":"como-crear-y-editar-pipelines-en-snov-io-crm","status":"publish","type":"post","link":"https:\/\/snov.io\/knowledgebase\/es\/como-crear-y-editar-pipelines-en-snov-io-crm\/","title":{"rendered":"C\u00f3mo crear y editar pipelines en Snov.io CRM"},"content":{"rendered":"<p><em>Este art\u00edculo ofrece una gu\u00eda detallada para configurar y gestionar pipelines de ventas dentro del <a href=\"https:\/\/snov.io\/es\/crm-de-ventas\">CRM<\/a> de Snov.io.<\/em><\/p>\n<p><a href=\"#create\"><span style=\"font-weight: 400\">\u00bfQu\u00e9 es un pipeline?<\/span><\/a><\/p>\n<p><a href=\"#edit\"><span style=\"font-weight: 400\">C\u00f3mo crear un pipeline<\/span><\/a><\/p>\n<p>Un <strong>pipeline<\/strong> es una secuencia de etapas que gu\u00edan a un prospecto hacia la conversi\u00f3n.<\/p>\n<p>En Snov.io CRM, puedes configurar hasta 20 pipelines personalizables, cada uno reflejando tu proceso de ventas.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-38534 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-interface-1.png\" alt=\"\" width=\"2301\" height=\"895\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-interface-1.png 2301w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-interface-1-300x117.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-interface-1-1024x398.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-interface-1-768x299.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-interface-1-1536x597.png 1536w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-interface-1-2048x797.png 2048w\" sizes=\"(max-width: 2301px) 100vw, 2301px\" \/><\/p>\n<p>Dentro de cada pipeline, puedes a\u00f1adir etapas que representen el estado de una oportunidad. A medida que trabajas en ellas, se organizar\u00e1n en el pipeline seg\u00fan su estado.<\/p>\n<h2 id=\"create\"><span style=\"font-size: 20pt\">C\u00f3mo crear un pipeline\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400\">Ve a <a href=\"https:\/\/app.snov.io\/crm\/#\/pipeline\">CRM<\/a>, haz clic en <strong>Pipeline<\/strong> en la esquina superior derecha y selecciona <strong>Nuevo pipeline<\/strong> en el men\u00fa desplegable.<br \/>\n<\/span><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-38535 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-pipeline-1.png\" alt=\"\" width=\"2005\" height=\"900\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-pipeline-1.png 2005w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-pipeline-1-300x135.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-pipeline-1-1024x460.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-pipeline-1-768x345.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-CRM-pipeline-1-1536x689.png 1536w\" sizes=\"(max-width: 2005px) 100vw, 2005px\" \/>Asigna un nombre a tu nuevo pipeline y haz clic en OK<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-38536 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snov-io-new-pipeline.png\" alt=\"\" width=\"2003\" height=\"885\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snov-io-new-pipeline.png 2003w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snov-io-new-pipeline-300x133.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snov-io-new-pipeline-1024x452.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snov-io-new-pipeline-768x339.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snov-io-new-pipeline-1536x679.png 1536w\" sizes=\"(max-width: 2003px) 100vw, 2003px\" \/>Ahora, el nuevo pipeline aparecer\u00e1 en el mismo men\u00fa. Puedes alternar entre pipelines o reorganizar su orden. <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-38538 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-menu.png\" alt=\"\" width=\"1575\" height=\"605\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-menu.png 1575w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-menu-300x115.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-menu-1024x393.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-menu-768x295.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-menu-1536x590.png 1536w\" sizes=\"(max-width: 1575px) 100vw, 1575px\" \/><\/p>\n<div class=\"notification-block tip\">\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/academicons_ideas-repec.svg\" alt=\"tip\" width=\"32\" height=\"32\" \/><\/div>\n<div class=\"notification-block__text\">\n<p>En el CRM, tambi\u00e9n puedes <a href=\"https:\/\/snov.io\/es\/verificador-de-correo-electronico\">verificar correos electr\u00f3nicos<\/a> para controlar la calidad de los leads, automatizar seguimientos y gestionar las etapas de las oportunidades.<\/p>\n<\/div>\n<\/div>\n<h2 id=\"edit\"><span style=\"font-size: 20pt\">C\u00f3mo editar las etapas de un pipeline\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400\">Para a\u00f1adir, eliminar o editar etapas, ve a Configuraci\u00f3n del pipeline haciendo clic en el \u00edcono de engranaje en la esquina superior derecha. <\/span><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-38539 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-settings.png\" alt=\"\" width=\"2020\" height=\"899\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-settings.png 2020w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-settings-300x134.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-settings-1024x456.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-settings-768x342.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-settings-1536x684.png 1536w\" sizes=\"(max-width: 2020px) 100vw, 2020px\" \/>Aqu\u00ed puedes renombrar las etapas, cambiar su color, moverlas o eliminarlas. Todos los cambios se guardar\u00e1n autom\u00e1ticamente.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-38540 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-editing.png\" alt=\"\" width=\"1837\" height=\"654\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-editing.png 1837w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-editing-300x107.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-editing-1024x365.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-editing-768x273.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snovio-pipeline-editing-1536x547.png 1536w\" sizes=\"(max-width: 1837px) 100vw, 1837px\" \/> Para renombrar una etapa, haz clic sobre ella y escribe el nuevo nombre.<\/p>\n<p>Para cambiar el color, haz clic en el \u00edcono de color junto al nombre de la etapa.<\/p>\n<p>Para eliminar una etapa o el pipeline completo, haz clic en el \u00edcono de papelera.<\/p>\n<div class=\"notification-block learn\">\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/fluent_chat-warning-16-regular.svg\" alt=\"learn\" width=\"32\" height=\"32\" \/><\/div>\n<div class=\"notification-block__text\">\n<p>Si la etapa que intentas eliminar tiene oportunidades activas, recibir\u00e1s una notificaci\u00f3n de advertencia y podr\u00e1s confirmar o cancelar la eliminaci\u00f3n<\/p>\n<\/div>\n<\/div>\n<p class=\"\" data-start=\"0\" data-end=\"146\">Tambi\u00e9n puedes a\u00f1adir tus propias etapas (haz clic en el \u00edcono de <strong data-start=\"66\" data-end=\"71\">+<\/strong>) o reorganizarlas utilizando el \u00edcono de arrastre para cambiar el orden.<\/p>\n<p class=\"\" data-start=\"148\" data-end=\"417\">La etapa <strong data-start=\"157\" data-end=\"168\">Perdido<\/strong> incluye plantillas para registrar las razones de las oportunidades perdidas. Tambi\u00e9n puedes a\u00f1adir razones personalizadas. Al registrar estos motivos, podr\u00e1s mejorar la calificaci\u00f3n de leads y optimizar tus procesos para obtener mejores resultados.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-38541 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snov-io-pipeline-lost-stage.png\" alt=\"\" width=\"1250\" height=\"737\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snov-io-pipeline-lost-stage.png 1250w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snov-io-pipeline-lost-stage-300x177.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snov-io-pipeline-lost-stage-1024x604.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/Snov-io-pipeline-lost-stage-768x453.png 768w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/><\/p>\n<p>Podr\u00e1s ver un gr\u00e1fico con las razones m\u00e1s comunes detr\u00e1s de tus oportunidades perdidas en las <strong>estad\u00edsticas de negocios<\/strong>. Aprende m\u00e1s sobre la gesti\u00f3n de motivos de p\u00e9rdida en <a href=\"https:\/\/snov.io\/knowledgebase\/es\/como-gestionar-los-motivos-de-perdida-de-negocios-en-snov-io-crm\/\">este art\u00edculo.<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-38542 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/deal-loss-metric.png\" alt=\"\" width=\"876\" height=\"411\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/deal-loss-metric.png 876w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/deal-loss-metric-300x141.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2021\/10\/deal-loss-metric-768x360.png 768w\" sizes=\"(max-width: 876px) 100vw, 876px\" \/><\/p>\n<p>Si tienes alguna otra pregunta, no dudes en contactar a nuestro equipo de Atenci\u00f3n al Cliente a trav\u00e9s del chat en vivo o en help@snov.io. \u00a1Estamos aqu\u00ed para ayudarte!<\/p>\n<div class=\"notification-block note-gray\">\n<div class=\"notification-block__text\">\n<h4><span style=\"font-size: 14pt;color: #808080\"><strong>Art\u00edculos relacionados\u00a0<\/strong><\/span><\/h4>\n<p class=\"h1\" style=\"text-align: left\"><span style=\"font-size: 12pt;font-family: georgia, palatino, serif\"><a href=\"https:\/\/snov.io\/knowledgebase\/es\/como-revisar-las-estadisticas-de-negocios-en-snov-io-crm\/\" target=\"_blank\" rel=\"noopener\">C\u00f3mo revisar estad\u00edsticas de oportunidades en Snov.io CRM<\/a><\/span><\/p>\n<p class=\"h1\" style=\"text-align: left\"><span style=\"font-size: 12pt;font-family: georgia, palatino, serif\"><a href=\"https:\/\/snov.io\/knowledgebase\/es\/como-crear-negocios-basados-en-las-acciones-de-los-prospectos\/\" target=\"_blank\" rel=\"noopener\">C\u00f3mo crear oportunidades basadas en acciones de prospectos<\/a><\/span><\/p>\n<p class=\"h1\" style=\"text-align: left\"><span style=\"font-size: 12pt;font-family: georgia, palatino, serif\"><a href=\"https:\/\/snov.io\/knowledgebase\/es\/como-gestionar-los-motivos-de-perdida-de-negocios-en-snov-io-crm\/\" target=\"_blank\" rel=\"noopener\">C\u00f3mo gestionar los motivos de p\u00e9rdida de oportunidades en Snov.io CRM<\/a><\/span><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Este art\u00edculo ofrece una gu\u00eda detallada para configurar y gestionar pipelines de ventas dentro del CRM de Snov.io. \u00bfQu\u00e9 es un pipeline? C\u00f3mo crear un pipeline Un pipeline es una secuencia de etapas que gu\u00edan a un prospecto hacia la conversi\u00f3n. En Snov.io CRM, puedes configurar hasta 20 pipelines personalizables, cada uno reflejando tu proceso [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[814],"tags":[],"_links":{"self":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/18442"}],"collection":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/comments?post=18442"}],"version-history":[{"count":4,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/18442\/revisions"}],"predecessor-version":[{"id":45476,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/18442\/revisions\/45476"}],"wp:attachment":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/media?parent=18442"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/categories?post=18442"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/tags?post=18442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}