{"id":30643,"date":"2024-03-14T15:39:58","date_gmt":"2024-03-14T12:39:58","guid":{"rendered":"https:\/\/snov.io\/knowledgebase\/?p=30643"},"modified":"2025-05-12T17:03:18","modified_gmt":"2025-05-12T14:03:18","slug":"como-adicionar-um-cancelamento-de-assinatura-com-um-clique-aos-seus-e-mails","status":"publish","type":"post","link":"https:\/\/snov.io\/knowledgebase\/br\/como-adicionar-um-cancelamento-de-assinatura-com-um-clique-aos-seus-e-mails\/","title":{"rendered":"Como adicionar o &#8216;Cancelar assinatura&#8217; com um clique aos seus e-mails"},"content":{"rendered":"<p><em><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Neste artigo, voc\u00ea aprender\u00e1 como adicionar um link de cancelamento de assinatura <\/span><\/span><\/span><\/em><em><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">aos cabe\u00e7alhos de seu e-mail.<\/span><\/span><\/span><\/em><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#how-to-improve-deliverability-with-list-unsubscribe\"><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Por que cancelar a assinatura da lista \u00e9 bom para a reputa\u00e7\u00e3o do remetente \u2192<\/span><\/span><\/strong><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong><a href=\"#how-to-enable-one-click-unsubscribe\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Como ativar o cancelamento de assinatura com um clique para uma campanha de e-mail \u2192<\/span><\/span><\/a><\/strong><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong><a href=\"#how-does-list-unsubscribe-work\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Como funciona o cancelamento de assinatura de lista na caixa de correio \u2192<\/span><\/span><\/a><\/strong><\/li>\n<\/ul>\n<p><a href=\"#faqs\"><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Perguntas frequentes e solu\u00e7\u00e3o de problemas \u2192<\/span><\/span><\/strong><\/a><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Fornecer aos destinat\u00e1rios uma maneira r\u00e1pida e f\u00e1cil de cancelar campanhas \u00e9 <\/span><\/span><\/span><a href=\"https:\/\/snov.io\/knowledgebase\/how-to-prepare-for-googles-new-requirements-for-email-senders\/\"><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">exigido por provedores de e-mail como Gmail e Yahoo! <\/span><\/span><\/span><\/a><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">para todos os e-mails em massa.\u00a0<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Para ajud\u00e1-lo a cumprir os requisitos do remetente, implementamos a op\u00e7\u00e3o <\/span><\/span><\/span><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">List-Unsubscribe <\/span><\/span><\/b><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">para campanhas de gotejamento de e-mail.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Voc\u00ea pode adicion\u00e1-lo aos seus e-mails automaticamente, sem qualquer configura\u00e7\u00e3o t\u00e9cnica necess\u00e1ria de sua parte.<\/span><\/span><\/span><\/p>\n<h2 id=\"how-to-improve-deliverability-with-list-unsubscribe\"><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Por que List-Unsubscribe \u00e9 bom para a reputa\u00e7\u00e3o e capacidade de entrega do remetente<\/span><\/span><\/strong><\/h2>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">O cancelamento de assinatura da lista tamb\u00e9m \u00e9 conhecido como cancelamento de assinatura com um clique e <\/span><\/span><\/span><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">voc\u00ea pode questionar o benef\u00edcio de tornar isso mais f\u00e1cil para os destinat\u00e1rios.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">No entanto, existem quatro raz\u00f5es principais pelas quais essa funcionalidade pode realmente funcionar a seu favor.<\/span><\/span><\/span><\/p>\n<p><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u00a0--&gt; Benef\u00edcio n\u00ba 1: Cumpra os requisitos de remetente mais recentes<\/span><\/span><\/b><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">As diretrizes recentes do Google para remetentes em massa <\/span><\/span><\/span><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">exigem a inclus\u00e3o de List-Unsubscribe nos cabe\u00e7alhos do e-mail.\u00a0<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Ao fazer isso, voc\u00ea melhorar\u00e1 sua classifica\u00e7\u00e3o entre os provedores de e-mail e melhorar\u00e1 a reputa\u00e7\u00e3o do remetente.<\/span><\/span><\/span><\/p>\n<p><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">-&gt; Benef\u00edcio n\u00ba 2: mantenha sua lista de destinat\u00e1rios limpa<\/span><\/span><\/b><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Isso o ajudar\u00e1 a tornar sua lista mais direcionada se leads desinteressados \u200b\u200boptarem por sair imediatamente.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Dessa forma, voc\u00ea enviar\u00e1 acompanhamentos aos leads que est\u00e3o interessados \u200b\u200bem sua oferta e com maior probabilidade de convers\u00e3o.<\/span><\/span><\/span><\/p>\n<p><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">-&gt; Benef\u00edcio n\u00ba 3: Reduza reclama\u00e7\u00f5es de spam<\/span><\/span><\/b><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Ocultar seu link de cancelamento de assinatura ou dificultar o processo de cancelamento s\u00f3 resultar\u00e1 em mais reclama\u00e7\u00f5es de spam.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Se os destinat\u00e1rios n\u00e3o conseguirem encontrar a op\u00e7\u00e3o de cancelamento de inscri\u00e7\u00e3o, \u00e9 mais prov\u00e1vel que marquem seu e-mail como spam.\u00a0<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Isso pode prejudicar a reputa\u00e7\u00e3o do seu remetente ou at\u00e9 mesmo coloc\u00e1-lo na lista negra.<\/span><\/span><\/span><\/p>\n<p><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">-&gt; Benef\u00edcio n\u00ba 4: melhore sua pontua\u00e7\u00e3o e capacidade de entrega de e-mail<\/span><\/span><\/b><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">O software anti-spam verifica os cabe\u00e7alhos dos e-mails, e os e-mails sem eles t\u00eam maior probabilidade de serem marcados como spam.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">A pontua\u00e7\u00e3o do seu e-mail melhorar\u00e1 se incluir um cabe\u00e7alho List-Unsubscribe.<\/span><\/span><\/span><\/p>\n<h2 id=\"how-to-enable-one-click-unsubscribe\"><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Como ativar o cancelamento de assinatura com um clique para uma campanha de e-mail<\/span><\/span><\/strong><\/h2>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Para ativar o cancelamento da assinatura de seus e-mails com um clique, v\u00e1 para a <\/span><\/span><\/span><a href=\"https:\/\/app.snov.io\/campaigns\/\"><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">lista de campanhas<\/span><\/span><\/span><\/a><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> e abra as configura\u00e7\u00f5es da campanha.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">V\u00e1 para a etapa <\/span><\/span><\/span><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Op\u00e7\u00f5es de envio <\/span><\/span><\/b><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">(3).<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Role para baixo at\u00e9 a se\u00e7\u00e3o <\/span><\/span><\/span><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Cancelar assinatura com um clique <\/span><\/span><\/b><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">e ative a op\u00e7\u00e3o.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Assim que o recurso for ativado, o Snov.io incluir\u00e1 automaticamente a op\u00e7\u00e3o de cancelamento de assinatura em todos os e-mails enviados da campanha.<\/span><\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-block-image shadow aligncenter wp-image-30618\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/one-click-unsub.png\" alt=\"Como ativar o cancelamento de assinatura com um clique no Snov.io\" width=\"778\" height=\"434\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/one-click-unsub.png 1345w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/one-click-unsub-300x167.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/one-click-unsub-1024x571.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/one-click-unsub-768x428.png 768w\" sizes=\"(max-width: 778px) 100vw, 778px\" \/><\/p>\n<div style=\"border-radius: 10px; background-color: #cffcd1; padding: 10px; border: 1px solid #7ACC7E;\"><span style=\"color: #66b86a;\"><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Observa\u00e7\u00e3o: <\/span><\/span><\/b><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">esta op\u00e7\u00e3o n\u00e3o se aplica a todas as campanhas da sua conta e deve ser habilitada separadamente para cada campanha. <\/span><span style=\"vertical-align: inherit;\">Pode ser habilitado tanto durante a cria\u00e7\u00e3o de uma campanha quanto ap\u00f3s seu lan\u00e7amento, em modo de edi\u00e7\u00e3o.<\/span><\/span><\/span><\/span><\/div>\n<h2 id=\"how-does-list-unsubscribe-work\"><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Como funciona o List-Unsubscribe na caixa de correio<\/span><\/span><\/strong><\/h2>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">O recurso adiciona uma op\u00e7\u00e3o de cancelamento de assinatura ao cabe\u00e7alho do e-mail, pr\u00f3ximo ao <\/span><\/span><\/span><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">endere\u00e7o De, <\/span><\/span><\/b><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">na parte superior do e-mail.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Este link permite cancelar a assinatura com um clique, o que significa que o destinat\u00e1rio n\u00e3o precisar\u00e1 confirmar a a\u00e7\u00e3o em uma p\u00e1gina separada.<\/span><\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-block-image shadow aligncenter wp-image-30621\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/unsubscribe-in-gmail.png\" alt=\"Lista-Cancelar inscri\u00e7\u00e3o no Gmail\" width=\"778\" height=\"383\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/unsubscribe-in-gmail.png 1600w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/unsubscribe-in-gmail-300x148.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/unsubscribe-in-gmail-1024x504.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/unsubscribe-in-gmail-768x378.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/unsubscribe-in-gmail-1536x756.png 1536w\" sizes=\"(max-width: 778px) 100vw, 778px\" \/><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Depois que o destinat\u00e1rio clica nele, eis o que acontece:<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Seu status \u00e9 alterado para <\/span><\/span><\/span><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Inscri\u00e7\u00e3o cancelada <\/span><\/span><\/b><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">, o que significa que eles n\u00e3o receber\u00e3o e-mails de acompanhamento desta campanha ou de qualquer outra campanha em que participaram.<\/span><\/span><\/span><\/p>\n<div style=\"border-radius: 10px; background-color: #fcd2cf; padding: 10px; border: 1px solid #FFA099;\"><span style=\"color: #d04036;\"><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Importante:<\/span><\/span><\/b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> o uso desse <\/span><\/span><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">recurso n\u00e3o substitui o link normal de cancelamento de inscri\u00e7\u00e3o, que ainda deve ser inclu\u00eddo no corpo do seu e-mail, geralmente na parte inferior.<\/span><\/span><\/span><\/span><\/div>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/how-to-add-an-unsubscribe-link-to-your-email-drip-campaign-emails\/\"><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Leia sobre como adicionar links de cancelamento de assinatura a e-mails \u2192<\/span><\/span><\/b><\/a><\/p>\n<h2><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Qual \u00e9 o pr\u00f3ximo:<\/span><\/span><\/b><\/h2>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Agora que voc\u00ea tem a op\u00e7\u00e3o Listar-Cancelar inscri\u00e7\u00e3o em seus e-mails, siga as pr\u00f3ximas etapas para melhorar sua capacidade de entrega com as pr\u00e1ticas recomendadas.<\/span><\/span><\/span><\/p>\n<p><strong><a href=\"https:\/\/app.snov.io\/deliverability#\/check\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Verifique sua capacidade de entrega aqui \u2192<\/span><\/span><\/a><\/strong><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Certifique-se de verificar os seguintes artigos de ajuda para obter ainda mais dicas sobre capacidade de entrega:<\/span><\/span><\/span><\/p>\n<p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Melhores pr\u00e1ticas: <\/span><\/span><a href=\"https:\/\/snov.io\/knowledgebase\/how-to-avoid-spam-filters\/\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">como evitar filtros de spam \u2192<\/span><\/span><\/a><\/strong><\/p>\n<p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Melhores pr\u00e1ticas: <\/span><\/span><a href=\"https:\/\/snov.io\/knowledgebase\/how-to-increase-reply-rate-with-email-best-practices\/\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">como obter mais respostas \u2192<\/span><\/span><\/a><\/strong><\/p>\n<h2 id=\"faqs\"><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Perguntas frequentes<\/span><\/span><\/b><b><\/b><\/h2>\n<p><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">1. Quando o requisito de cancelamento de assinatura com um clique ser\u00e1 aplicado?<\/span><\/span><\/b><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">O Gmail exigir\u00e1 <\/span><\/span><a href=\"https:\/\/support.google.com\/a\/answer\/14229414?sjid=46215219959271095-EU#zippy=%2Cdo-all-messages-require-one-click-unsubscribe\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">o cancelamento da assinatura com um clique no cabe\u00e7alho do e-mail a partir de 1\u00ba de junho de 2024<\/span><\/span><\/a><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> . <\/span><span style=\"vertical-align: inherit;\">O Snov.io insere automaticamente essa op\u00e7\u00e3o nos e-mails da sua campanha.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Voc\u00ea s\u00f3 precisa habilit\u00e1-lo nas configura\u00e7\u00f5es da campanha.\u00a0<\/span><\/span><\/span><\/p>\n<p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">2. Por que o link de cancelamento de inscri\u00e7\u00e3o n\u00e3o aparece nos cabe\u00e7alhos dos meus e-mails, mesmo que eu o tenha ativado?<\/span><\/span><\/strong><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">O Snov.io insere automaticamente um link de cancelamento de assinatura de um clique nos cabe\u00e7alhos dos e-mails, mas em alguns e-mails o link pode n\u00e3o aparecer.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Isso ocorre porque os provedores de e-mail decidem se ir\u00e3o ou n\u00e3o exibi-lo ao destinat\u00e1rio.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Normalmente, isso acontece quando o e-mail n\u00e3o \u00e9 classificado como e-mail em massa, mas sim como um e-mail normal que n\u00e3o precisa de cancelamento de assinatura de lista.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Se quiser ter certeza de que o recurso est\u00e1 ativado, voc\u00ea tamb\u00e9m pode acessar as informa\u00e7\u00f5es do cabe\u00e7alho do seu e-mail manualmente.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">No Gmail, abra o menu suspenso no canto superior direito e escolha a op\u00e7\u00e3o \u201cMostrar original\u201d.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Nos detalhes t\u00e9cnicos do e-mail, procure a tag \u201cList-Unsubscribe\u201d nos cabe\u00e7alhos do e-mail usando a combina\u00e7\u00e3o Ctrl+F. <\/span><span style=\"vertical-align: inherit;\">Se estiver l\u00e1, significa que o recurso foi ativado.<\/span><\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-block-image shadow aligncenter wp-image-30624\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/email-headers.png\" alt=\"\" width=\"778\" height=\"383\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/email-headers.png 1600w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/email-headers-300x148.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/email-headers-1024x504.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/email-headers-768x378.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/03\/email-headers-1536x756.png 1536w\" sizes=\"(max-width: 778px) 100vw, 778px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><b><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">3. A op\u00e7\u00e3o List-Unsubscribe aumentar\u00e1 minha taxa de cancelamento de assinatura?<\/span><\/span><\/b><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Mesmo que mais destinat\u00e1rios possam cancelar a assinatura, isso tamb\u00e9m aumenta as taxas gerais de engajamento, pois voc\u00ea n\u00e3o enviar\u00e1 mais acompanhamentos para leads n\u00e3o engajados e economizar\u00e1 seu volume de envio de e-mails.<\/span><\/span><\/p>\n<p><i><span style=\"font-weight: 400;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Se voc\u00ea tiver alguma d\u00favida que n\u00e3o abordamos, sinta-se \u00e0 vontade para entrar em contato com nossa equipe de Atendimento ao Cliente. <\/span><span style=\"vertical-align: inherit;\">Voc\u00ea pode entrar em contato conosco pelo e-mail help@snov.io ou pelo chat ao vivo. <\/span><span style=\"vertical-align: inherit;\">Estamos aqui para ajudar voc\u00ea!<\/span><\/span><\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Neste artigo, voc\u00ea aprender\u00e1 como adicionar um link de cancelamento de assinatura aos cabe\u00e7alhos de seu e-mail. Por que cancelar a assinatura da lista \u00e9 bom para a reputa\u00e7\u00e3o do remetente \u2192 Como ativar o cancelamento de assinatura com um clique para uma campanha de e-mail \u2192 Como funciona o cancelamento de assinatura de lista [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2300],"tags":[],"_links":{"self":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/30643"}],"collection":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/comments?post=30643"}],"version-history":[{"count":1,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/30643\/revisions"}],"predecessor-version":[{"id":39795,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/30643\/revisions\/39795"}],"wp:attachment":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/media?parent=30643"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/categories?post=30643"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/tags?post=30643"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}