{"id":30845,"date":"2024-04-02T12:32:30","date_gmt":"2024-04-02T09:32:30","guid":{"rendered":"https:\/\/snov.io\/knowledgebase\/?p=30845"},"modified":"2026-10-08T20:29:22","modified_gmt":"2026-10-08T17:29:22","slug":"how-to-set-daily-limits-in-campaigns","status":"publish","type":"post","link":"https:\/\/snov.io\/knowledgebase\/how-to-set-daily-limits-in-campaigns\/","title":{"rendered":"How to control outreach volume in campaigns"},"content":{"rendered":"<p>Each campaign has two daily limits: one for the emails it sends and one for the new prospects it contacts.<\/p>\n<p><a href=\"#daily-sending-limit\">Campaign daily sending limit<\/a><\/p>\n<p><a href=\"#daily-recipient-limit\">Daily new recipients limit<\/a><\/p>\n<p>When several active campaigns share one sender account, campaign limits stop one campaign from using up the account's daily sending limit.<\/p>\n<h2 id=\"set-campaign-limits\"><strong>How to set campaign limits<\/strong><\/h2>\n<p>To edit campaign limits, go to the <strong>Sending options<\/strong> step in campaign settings.<\/p>\n<p>Scroll down to <strong>Advanced settings<\/strong> and turn on the toggle for the limit you want to set.<\/p>\n<div class=\"notification-block tip\">\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase\/assets\/img\/academicons_ideas-repec.svg\" alt=\"tip\" width=\"32\" height=\"32\" \/><\/div>\n<div class=\"notification-block__text\">\n<p>Select the sender account before you set limits for the campaign.<\/p>\n<\/div>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-31454 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov-io-60.jpg\" alt=\"\" width=\"1920\" height=\"1024\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov-io-60.jpg 1920w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov-io-60-300x160.jpg 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov-io-60-1024x546.jpg 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov-io-60-768x410.jpg 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov-io-60-1536x819.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<h2 id=\"daily-sending-limit\"><strong>Campaign daily sending limit<\/strong><\/h2>\n<p>This limit caps how many emails one campaign sends per day. It helps when several campaigns share a sender account. You decide how to split the account limit between them.<\/p>\n<p>When a campaign reaches its limit, it pauses automatically until the next day. Snov.io stops sending at the account limit, even if your campaign limits are higher.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-31455 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov-io-61.jpg\" alt=\"\" width=\"1920\" height=\"1024\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov-io-61.jpg 1920w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov-io-61-300x160.jpg 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov-io-61-1024x546.jpg 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov-io-61-768x410.jpg 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov-io-61-1536x819.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<div class=\"notification-block tip\">\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase\/assets\/img\/academicons_ideas-repec.svg\" alt=\"tip\" width=\"32\" height=\"32\" \/><\/div>\n<div class=\"notification-block__text\">\n<p>Make the campaign limits for one sender account add up to the account limit or less. When the account reaches its limit, all campaigns that use it pause.<\/p>\n<\/div>\n<\/div>\n<p>You set the total <strong>Messages per day limit<\/strong> in the <a href=\"https:\/\/app.snov.io\/account\/email-account\" target=\"_blank\" rel=\"noopener\">email account settings<\/a>.<\/p>\n<h3 id=\"two-campaigns-one-mailbox\"><strong>Two campaigns from one mailbox<\/strong><\/h3>\n<p>A Gmail mailbox has an account limit of 30 emails per day and runs two campaigns.<\/p>\n<p>Without campaign limits, both draw from the same 30, so you do not control the split. One campaign can use 25 and leave the other with 5.<\/p>\n<p>Set a daily limit for each campaign so the total matches the account limit. The split doesn't have to be even. Give the higher-priority campaign a larger share, for example 20 and 10.<\/p>\n<div class=\"notification-block note-gray\">\n<div class=\"notification-block__text\">\n<p>Warm-up also counts toward your provider's daily total, even though it has its own limit. With 30 campaign emails and 10 warm-up emails, the mailbox sends 40 per day, within the recommended maximum of 50. Recheck this total whenever you raise a campaign limit.<\/p>\n<\/div>\n<\/div>\n<h2 id=\"daily-recipient-limit\"><strong>Daily new recipients limit<\/strong><\/h2>\n<p>This limit caps how many new prospects a campaign contacts per day. A new prospect is someone who receives the first email of the sequence. Follow-ups to existing recipients don't count toward it.<\/p>\n<p>Use it to control how fast new prospects enter your pipeline, for example to match the number of replies your team can handle.<\/p>\n<p>If you set email priority to follow-ups, Snov.io contacts new recipients only after all existing recipients receive all follow-ups.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-31484 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov.io-1.jpg\" alt=\"\" width=\"1920\" height=\"1024\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov.io-1.jpg 1920w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov.io-1-300x160.jpg 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov.io-1-1024x546.jpg 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov.io-1-768x410.jpg 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2024\/04\/Snov.io-1-1536x819.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<div class=\"notification-block note-gray\">\n<div class=\"notification-block__text\">\n<h3>Related articles<\/h3>\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/how-to-split-outreach-and-warm-up-limits\/\" target=\"_blank\" rel=\"noopener\">How sending limits work in Snov.io<\/a><\/p>\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/how-to-set-sending-priority-in-email-campaigns\/\" target=\"_blank\" rel=\"noopener\">How to set campaign priority<\/a><\/p>\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/how-to-use-mailbox-rotation-to-increase-sending-limit\/\" target=\"_blank\" rel=\"noopener\">How to use email rotation in campaigns<\/a><\/p>\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/how-to-improve-deliverability-based-on-provider\/\" target=\"_blank\" rel=\"noopener\">How to enable provider matching<\/a><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Each campaign has two daily limits: one for the emails it sends and one for the new prospects it contacts. Campaign daily sending limit Daily new recipients limit When several active campaigns share one sender account, campaign limits stop one campaign from using up the account&#8217;s daily sending limit. How to set campaign limits To [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1980],"tags":[],"_links":{"self":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/30845"}],"collection":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/comments?post=30845"}],"version-history":[{"count":9,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/30845\/revisions"}],"predecessor-version":[{"id":49455,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/30845\/revisions\/49455"}],"wp:attachment":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/media?parent=30845"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/categories?post=30845"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/tags?post=30845"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}