{"id":43484,"date":"2025-12-01T20:45:49","date_gmt":"2025-12-01T17:45:49","guid":{"rendered":"https:\/\/snov.io\/knowledgebase\/?p=43484"},"modified":"2026-01-27T14:35:02","modified_gmt":"2026-01-27T11:35:02","slug":"como-configurar-la-integracion-entre-snov-io-y-clay","status":"publish","type":"post","link":"https:\/\/snov.io\/knowledgebase\/es\/como-configurar-la-integracion-entre-snov-io-y-clay\/","title":{"rendered":"C\u00f3mo configurar la integraci\u00f3n entre Snov.io y Clay"},"content":{"rendered":"<p><!--ARCADE EMBED START--><\/p>\n<div style=\"position: relative; padding-bottom: calc(48.4551% + 41px); height: 0px; width: 100%;\"><iframe src=\"https:\/\/demo.arcade.software\/eiqqrq2iEVzmxZBg0HWt?embed&embed_mobile=tab&embed_desktop=inline&show_copy_link=true\" title=\"(copy) Snov.io &amp; Clay \" frameborder=\"0\" loading=\"lazy\" webkitallowfullscreen mozallowfullscreen allowfullscreen allow=\"clipboard-write\" style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%; color-scheme: light;\" ><\/iframe><\/div>\n<p><!--ARCADE EMBED END--><\/p>\n<p data-start=\"228\" data-end=\"337\">En esta gu\u00eda aprender\u00e1s a conectar Snov.io con Clay para enriquecer datos y automatizar campa\u00f1as de contacto.<\/p>\n<p data-start=\"339\" data-end=\"387\">El flujo que configuraremos incluye estos pasos:<\/p>\n<p><a href=\"#find-and-enrich\"><b>Acci\u00f3n 1. <\/b>Buscar y enriquecer prospectos en Clay con Snov.ioAction<\/a><\/p>\n<p><a href=\"#add-prospects-to-list\"><b>Acci\u00f3n 2. <\/b>Enviar prospectos a una lista de Snov.io<\/a><\/p>\n<p><a href=\"#start-sequences\"><span style=\"font-weight: 400;\"><strong>Acci\u00f3n 3<\/strong>. Iniciar una campa\u00f1a en Snov.io<\/span><\/a><\/p>\n<div class=\"notification-block note-gray\">\n<div class=\"notification-block__text\">\n<p>Antes de empezar:<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">1. <\/span>Puedes configurar este flujo de trabajo utilizando un<a href=\"https:\/\/app.snov.io\/register\">a cuenta gratuita de Snov.io.<\/a><\/p>\n<p><span style=\"font-weight: 400;\">2. Tu <a href=\"https:\/\/clay.com\/\">plan de Clay<\/a> debe incluir acceso a Integraciones.<\/span><\/p>\n<\/div>\n<\/div>\n<h2 id=\"find-and-enrich\">Acci\u00f3n 1: Buscar y enriquecer prospectos<\/h2>\n<p>Al crear tablas en Clay, selecciona Snov.io como proveedor para enriquecer los datos y encontrar direcciones de correo electr\u00f3nico.<\/p>\n<h3><strong>Buscar prospectos o subir informaci\u00f3n<\/strong><\/h3>\n<p>Para comenzar, prepara tu tabla con contactos dentro de Clay.<\/p>\n<ul>\n<li><strong>Usa la opci\u00f3n \u201cBuscar personas\u201d en Clay<\/strong><\/li>\n<\/ul>\n<p>A\u00f1ade filtros a la derecha para localizar contactos que coincidan con tus criterios.<\/p>\n<p>Cuando termines de configurar los filtros, define el l\u00edmite de contactos y contin\u00faa para crear la tabla en Clay.<\/p>\n<ul>\n<li><strong>Importa datos desde un archivo CSV<\/strong><\/li>\n<\/ul>\n<p>Para el enriquecimiento con Snov.io, Clay acepta los siguientes campos de entrada:<br \/>\nURLs de LinkedIn, correos, nombres de los contactos y dominios de empresas.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43446 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-11-30-2025_12_58_PM.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-11-30-2025_12_58_PM.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-11-30-2025_12_58_PM-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-11-30-2025_12_58_PM-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-11-30-2025_12_58_PM-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/p>\n<h3>Enriquecer contactos con Snov.io<\/h3>\n<p>Usaremos los puntos de datos de Clay junto con la acci\u00f3n Buscar email de Snov.io.<\/p>\n<p>Los campos necesarios para este proceso:<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Nombre completo: nombre y apellido del prospecto<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Dominio de la empresa: sitio web corporativo<\/li>\n<\/ul>\n<p>Clay provee estos campos de forma autom\u00e1tica al buscar personas, y luego Snov.io enriquece esos perfiles con un email verificado.<\/p>\n<p>Configuremos la acci\u00f3n de enriquecimiento de correo. Estando en una tabla de Clay, a\u00f1ade una nueva columna (arriba):<\/p>\n<div class=\"notification-block learn\">\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/fluent_chat-warning-16-regular.svg\" alt=\"learn\" width=\"32\" height=\"32\" \/><\/div>\n<div class=\"notification-block__text\">\n<p>Selecciona <strong>A\u00f1adir enriquecimiento<\/strong> \u2192 <strong>Ver todos los enriquecimientos<\/strong> (al final) \u2192 <strong>Integraciones<\/strong> \u2192 busca Snov.io \u2192 elige la acci\u00f3n <strong>Buscar correo<\/strong><\/p>\n<\/div>\n<\/div>\n<div><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43445 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_27_PM.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_27_PM.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_27_PM-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_27_PM-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_27_PM-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/div>\n<div class=\"notification-block note-gray\">\n<div class=\"notification-block__text\">\n<p>Clay admite varias acciones de enriquecimiento de Snov.io. Selecciona otra seg\u00fan la informaci\u00f3n disponible y tus necesidades actuales:<br \/>\n<!-- notionvc: 334b0bd4-1fe9-424a-99a1-112edc264d0c --><\/p>\n<ul>\n<li>Si solo tienes URLs de LinkedIn \u2192 usa Enriquecer persona desde URL de LinkedI<\/li>\n<li>Si solo cuentas con una direcci\u00f3n de correo \u2192 usa Enriquecer persona desde email<\/li>\n<\/ul>\n<p>Consulta la <a href=\"https:\/\/www.clay.com\/university\/guide\/snov-io-integration-overview\">lista completa de acciones de Snov.io en Clay<\/a>, junto con las entradas y salidas de datos.<\/p>\n<\/div>\n<\/div>\n<h3 id=\"connect-snovio-to-clay\">Conectar tu cuenta de Snov.io a Clay<\/h3>\n<p>Este paso no es obligatorio, pero es recomendable si quieres completar la integraci\u00f3n total entre Snov.io y Clay y ejecutar el flujo completo de principio a fin.<\/p>\n<p>Puedes usar una cuenta de Snov.io administrada por Clay para realizar enriquecimientos (Clay te cobrar\u00e1 cr\u00e9ditos por esto).<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/ph_circle-wavy-warning.svg\" alt=\"note\" width=\"32\" height=\"32\" \/><\/p>\n<div class=\"notification-block note\">\n<div class=\"notification-block__text\">\n<p>Conectar tu propia cuenta de Snov.io a Clay directamente te permitir\u00e1:<\/p>\n<p>-Usar los cr\u00e9ditos de tu plan de Snov.io para enriquecer datos<\/p>\n<p>-Aprovechar todas las integraciones de Snov.io en Clay: enriquecimiento + env\u00edo de contactos a la secuencia de campa\u00f1a<\/p>\n<\/div>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43447 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_PM.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_PM.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_PM-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_PM-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_PM-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/p>\n<p>Ve a tu cuenta de Snov.io: <a href=\"https:\/\/app.snov.io\/account\/api\">Configuraci\u00f3n \u2192 API<\/a>; copia tu ID de usuario de la API y la clave secreta de la API.<\/p>\n<p>Vuelve a Clay: en la configuraci\u00f3n de la acci\u00f3n \u2192 A\u00f1adir nueva cuenta. Pega las claves de la API y autentica la conexi\u00f3n.<\/p>\n<p>Elige tu cuenta conectada en el men\u00fa desplegable.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43448 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_PM-1.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_PM-1.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_PM-1-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_PM-1-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_PM-1-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/p>\n<h3>Mapear columnas de entrada<\/h3>\n<p>Clay vincular\u00e1 autom\u00e1ticamente las columnas que Snov.io requiere como entrada para enriquecer. Revisa todos los campos obligatorios en la secci\u00f3n de Mapeo de columnas en Clay.<\/p>\n<p>En nuestro ejemplo, los campos obligatorios son Nombre completo y Dominio de la empresa.<\/p>\n<p><!-- notionvc: cb8e3a19-a542-4310-a691-de0f0104402b --><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43450 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_P.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_P.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_P-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_P-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29_P-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/p>\n<h3>A\u00f1adir columnas de salida<\/h3>\n<p>A continuaci\u00f3n, selecciona qu\u00e9 campos enriquecidos por Snov.io se agregar\u00e1n de vuelta a tu tabla.<\/p>\n<p>En este ejemplo, los campos de salida son: Correo electr\u00f3nico y Estado de verificaci\u00f3n. Despu\u00e9s de ejecutar el proceso, la informaci\u00f3n enriquecida aparecer\u00e1 en las columnas correspondientes.<\/p>\n<div class=\"notification-block tip\">\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/academicons_ideas-repec.svg\" alt=\"tip\" width=\"32\" height=\"32\" \/><\/div>\n<div class=\"notification-block__text\">Si alguna fila est\u00e1 vac\u00eda en un campo obligatorio, algunos prospectos podr\u00edan fallar. Revisa los errores por datos faltantes dentro de la tabla de Clay.<br \/>\nCon esta parte del flujo completada, tu tabla en Clay est\u00e1 lista para sincronizar prospectos con Snov.io.<\/div>\n<\/div>\n<div><\/div>\n<div><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43451 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29M.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29M.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29M-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29M-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_29M-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/div>\n<h2 id=\"add-prospects-to-list\"><strong>Acci\u00f3n 2: A\u00f1adir prospectos desde Clay a una lista de Snov.io<br \/>\n<\/strong><\/h2>\n<p>Ahora configura la parte principal de la integraci\u00f3n: enviar prospectos desde la tabla de Clay a una lista de Snov.io.<\/p>\n<div class=\"notification-block note-gray\">\n<div>Esta acci\u00f3n usar\u00e1 tu cuenta de Snov.io conectada previamente mediante las claves de la API (revisa la secci\u00f3n <a href=\"https:\/\/snov.io\/knowledgebase\/wp-admin\/post-new.php?post_type=post&amp;from_post=43434&amp;new_lang=es&amp;_wpnonce=40ea11d2c0#connect-snovio-to-clay\">Conectar tu cuenta de Snov.io a Clay<\/a>).<\/div>\n<\/div>\n<h3>Usar la acci\u00f3n A\u00f1adir a la lista<\/h3>\n<p>Crea una nueva columna en tu tabla de Clay. Selecciona A\u00f1adir enriquecimiento \u2192 busca \u201cA\u00f1adir prospecto a la lista\u201d \u2192 elige la acci\u00f3n de Snov.io.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43452 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_9_PM-1.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_9_PM-1.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_9_PM-1-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_9_PM-1-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_9_PM-1-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/p>\n<h3>Elegir la lista de destino en Snov.io<\/h3>\n<p>Necesitamos una lista en Snov.io donde se guardar\u00e1n los contactos enviados desde Clay.<\/p>\n<p>Ve a <a href=\"https:\/\/app.snov.io\/prospects\">Prospecto<\/a>s en Snov.io y crea una lista nueva o selecciona una existente. Regresa a Clay y esc\u00f3gela en el desplegable de Lista.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43453 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_0_PM.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_0_PM.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_0_PM-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_0_PM-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_0_PM-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/p>\n<h3>Mapear columnas de Clay con campos de Snov.io<\/h3>\n<p>Selecciona qu\u00e9 campos ser\u00e1n enviados a Snov.io al sincronizar prospectos.<\/p>\n<p>Clay asociar\u00e1 autom\u00e1ticamente los campos est\u00e1ndar. Tambi\u00e9n puedes mapear otros campos que tengas en Clay con los <a href=\"https:\/\/snov.io\/knowledgebase\/es\/como-gestionar-campos-personalizados-y-pestanas-de-datos\/\">campos personalizados.<\/a><\/p>\n<p>Haz clic en <strong>Actualizar campos<\/strong> para cargar los campos m\u00e1s recientes desde tu cuenta de Snov.io.<\/p>\n<div class=\"notification-block tip\">\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/academicons_ideas-repec.svg\" alt=\"tip\" width=\"32\" height=\"32\" \/><\/div>\n<div class=\"notification-block__text\"><\/div>\n<div>Para enviar prospectos a Snov.io, los campos Lista y Correo electr\u00f3nico son obligatorios. Si se agrega un campo de URL de LinkedIn, <a href=\"https:\/\/snov.io\/knowledgebase\/es\/como-crear-una-secuencia-de-linkedin-para-prospectos\/\">podr\u00e1s usar acciones de LinkedIn en tu secuencia.<\/a><\/div>\n<\/div>\n<div><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43454 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_020_PM.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_020_PM.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_020_PM-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_020_PM-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_020_PM-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/div>\n<h3 id=\"qualify-prospects\">Calificar prospectos<\/h3>\n<article class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&amp;:has([data-writing-block])&gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" tabindex=\"-1\" data-turn-id=\"63b76fff-1076-4bb8-ba74-31c3a09bd2af\" data-testid=\"conversation-turn-34\" data-scroll-anchor=\"true\" data-turn=\"assistant\">\n<div class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] thread-sm:[--thread-content-margin:--spacing(6)] thread-lg:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\">\n<div class=\"[--thread-content-max-width:40rem] thread-lg:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\">\n<div class=\"flex max-w-full flex-col grow\">\n<div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-1\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"6e23e50e-93a2-4a5e-b50f-947ecc2e7514\" data-message-model-slug=\"gpt-5-1\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\">\n<div class=\"markdown prose dark:prose-invert w-full break-words dark markdown-new-styling\">\n<p>Para controlar qu\u00e9 contactos se enviar\u00e1n a Snov.io, configura filtros autom\u00e1ticos en Clay:<\/p>\n<p>Dentro de tu tabla de Clay: Configuraci\u00f3n de ejecuci\u00f3n \u2192 Ejecutar solo si. A\u00f1ade las condiciones que definan un prospecto v\u00e1lido.<\/p>\n<p data-start=\"246\" data-end=\"333\" data-is-last-node=\"\" data-is-only-node=\"\">Ejemplo: filtrar por estado del correo = V\u00e1lido, para enviar \u00fanicamente contactos verificados.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43455 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_31_PM.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_31_PM.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_31_PM-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_31_PM-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_31_PM-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/p>\n<h3>Mapear campos de salida en la respuesta<\/h3>\n<p>Como este flujo usa la API, Snov.io devolver\u00e1 campos est\u00e1ndar de estado.<\/p>\n<p>Si no necesitas guardar esa informaci\u00f3n en la tabla, deja la \u00faltima secci\u00f3n en blanco.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43456 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_030_PM.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_030_PM.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_030_PM-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_030_PM-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_030_PM-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/p>\n<h3>Activar el flujo<\/h3>\n<p>Antes de activar la integraci\u00f3n para toda la tabla, realiza una prueba r\u00e1pida:<\/p>\n<p>Elige un prospecto. En la columna A\u00f1adir a la lista, presiona Ejecutar celda en esa fila.<\/p>\n<div class=\"notification-block learn\">\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/fluent_chat-warning-16-regular.svg\" alt=\"learn\" width=\"32\" height=\"32\" \/><\/div>\n<div class=\"notification-block__text\">\n<p>Luego, ve a Snov.io \u2192 Prospectos y confirma que el nuevo contacto aparece con los campos sincronizados correctamente.<\/p>\n<\/div>\n<\/div>\n<div><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43457 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025__30_PM.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025__30_PM.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025__30_PM-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025__30_PM-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025__30_PM-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/div>\n<p>Luego, ve a Snov.io \u2192<a href=\"https:\/\/app.snov.io\/prospects\"> Prospectos<\/a> y confirma que el nuevo contacto aparece con los campos sincronizados correctamente.<\/p>\n<p>Si todo est\u00e1 correcto, activa la integraci\u00f3n para toda la tabla.<\/p>\n<div class=\"notification-block tip\">\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/academicons_ideas-repec.svg\" alt=\"tip\" width=\"32\" height=\"32\" \/><strong>Nota:<\/strong> Los contactos sincronizados aparecer\u00e1n en la lista de Snov.io con estado<strong> No verificado<\/strong>. A\u00f1ade una calificaci\u00f3n por estado del correo en Clay antes de enviarlos a Snov.io (revisa la secci\u00f3n <a href=\"https:\/\/snov.io\/knowledgebase\/wp-admin\/post-new.php?post_type=post&amp;from_post=43434&amp;new_lang=es&amp;_wpnonce=40ea11d2c0#qualify-prospects\">Calificar prospectos<\/a>).<\/div>\n<\/div>\n<h2 id=\"start-sequences\">Acci\u00f3n 3: Iniciar una campa\u00f1a<\/h2>\n<p>El paso final de este flujo es lanzar una campa\u00f1a y comenzar el contacto con tus prospectos.<\/p>\n<p>Desde la lista de prospectos en Snov.io, haz clic en Enviar campa\u00f1a para crear una <a href=\"https:\/\/app.snov.io\/campaigns\">secuencia multicanal.<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43458 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Prospects-11-28-2025_02_31_PM.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Prospects-11-28-2025_02_31_PM.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Prospects-11-28-2025_02_31_PM-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Prospects-11-28-2025_02_31_PM-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Prospects-11-28-2025_02_31_PM-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/p>\n<p>Usa una de<a href=\"https:\/\/app.snov.io\/campaigns\/templates\/campaign-all\"> las plantillas<\/a> o crea tu propio flujo. Agrega emails y pasos adicionales en el editor de campa\u00f1as.<\/p>\n<p>Las secuencias de Snov.io pueden incluir: emails, acciones de LinkedIn, disparadores de comportamiento, pasos de espera, pausas y objetivos.<\/p>\n<div class=\"notification-block learn\">\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/fluent_chat-warning-16-regular.svg\" alt=\"learn\" width=\"32\" height=\"32\" \/><\/div>\n<div class=\"notification-block__text\">\n<p><span style=\"font-weight: 400;\">En el <strong>paso 2 del creador de campa\u00f1as (Prospectos)<\/strong>, aseg\u00farate de que la lista correcta est\u00e9 seleccionada. Los nuevos contactos agregados a esa lista entrar\u00e1n autom\u00e1ticamente a la secuencia activa.<\/span><\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<div><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43459 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/New-campaign-11-28-2025_02_31_PM.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/New-campaign-11-28-2025_02_31_PM.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/New-campaign-11-28-2025_02_31_PM-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/New-campaign-11-28-2025_02_31_PM-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/New-campaign-11-28-2025_02_31_PM-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/div>\n<h2>Automatizar el flujo Clay y Snov.io<\/h2>\n<p>Para mantener tu lista de Snov.io actualizada con nuevos prospectos sin gesti\u00f3n manual, configura Clay para ejecutar autom\u00e1ticamente las acciones de Snov.io cuando haya cambios.<\/p>\n<p>Dentro de la Configuraci\u00f3n de ejecuci\u00f3n, aseg\u00farate de activar la Actualizaci\u00f3n autom\u00e1tica en las acciones: Buscar email y\u00a0A\u00f1adir a la lista.<\/p>\n<p>Con este flujo configurado, el proceso completo se ejecutar\u00e1 autom\u00e1ticamente cada vez que se agreguen nuevas filas o contactos a la tabla en Clay.<\/p>\n<div class=\"notification-block note\">\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/ph_circle-wavy-warning.svg\" alt=\"note\" width=\"32\" height=\"32\" \/><\/div>\n<div class=\"notification-block__text\">\n<p><strong>Flujo Snov.io y Clay:<\/strong><\/p>\n<p>Prospecto agregado en Clay \u2192 Enriquecido y verificado por Snov.io \u2192 Calificado seg\u00fan tus criterios \u2192 A\u00f1adido a tu lista en Snov.io \u2192 Entra a la secuencia activa autom\u00e1ticamente.<\/p>\n<\/div>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-43462 wp-block-image shadow\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_31_PM-2.png\" alt=\"\" width=\"1223\" height=\"684\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_31_PM-2.png 1223w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_31_PM-2-300x168.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_31_PM-2-1024x573.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2025\/11\/Clay-Find-people-Table-11-28-2025_02_31_PM-2-768x430.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En esta gu\u00eda aprender\u00e1s a conectar Snov.io con Clay para enriquecer datos y automatizar campa\u00f1as de contacto. El flujo que configuraremos incluye estos pasos: Acci\u00f3n 1. Buscar y enriquecer prospectos en Clay con Snov.ioAction Acci\u00f3n 2. Enviar prospectos a una lista de Snov.io Acci\u00f3n 3. Iniciar una campa\u00f1a en Snov.io Antes de empezar: &nbsp; 1. [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[816],"tags":[],"_links":{"self":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/43484"}],"collection":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/comments?post=43484"}],"version-history":[{"count":4,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/43484\/revisions"}],"predecessor-version":[{"id":44509,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/43484\/revisions\/44509"}],"wp:attachment":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/media?parent=43484"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/categories?post=43484"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/tags?post=43484"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}