{"id":47463,"date":"2026-10-20T16:00:45","date_gmt":"2026-10-20T13:00:45","guid":{"rendered":"https:\/\/snov.io\/knowledgebase\/?p=47463"},"modified":"2026-10-23T23:59:53","modified_gmt":"2026-10-23T20:59:53","slug":"como-enriquecer-os-dados-de-prospects-na-sua-lista","status":"publish","type":"post","link":"https:\/\/snov.io\/knowledgebase\/br\/como-enriquecer-os-dados-de-prospects-na-sua-lista\/","title":{"rendered":"Como enriquecer listas e trabalhar com dados enriquecidos"},"content":{"rendered":"\r\n<p>Este guia mostra como enriquecer os dados dos prospects no Snov.io, desde a sele\u00e7\u00e3o das a\u00e7\u00f5es de enriquecimento at\u00e9 a visualiza\u00e7\u00e3o e exporta\u00e7\u00e3o dos resultados. O enriquecimento de prospects no Snov.io preenche lacunas nas informa\u00e7\u00f5es dos seus contatos sem a necessidade de pesquisa manual. Obtenha n\u00fameros de telefone verificados e informa\u00e7\u00f5es profissionais para personalizar sua prospec\u00e7\u00e3o e conhecer melhor seus leads.<\/p>\r\n<p><a href=\"#how-to-use-enrichment\">Como usar as a\u00e7\u00f5es de Enriquecimento<\/a><\/p>\r\n<p><a href=\"#pick-action\">Escolha uma a\u00e7\u00e3o<\/a><\/p>\r\n<p><a href=\"#view-enriched-data\">Visualizar os dados enriquecidos<\/a><\/p>\r\n<ul>\r\n<li><a href=\"#enriched-data-in-the-prospect-list\">Ver na lista de prospects<\/a><\/li>\r\n<li><a href=\"#view-full-data-in-bulk-columns\">Ver dados em colunas com m\u00faltiplos valores<\/a><\/li>\r\n<li><a href=\"#extract-data-from-bulk-columns\">Extract data from bulk columns<\/a><\/li>\r\n<li><a href=\"#enriched-data-in-the-prospect-profile\">View in prospect profile<\/a><\/li>\r\n<\/ul>\r\n<p><a href=\"#manage-data-overwrite\">Gerenciar a substitui\u00e7\u00e3o de dados<\/a><\/p>\r\n<p><a href=\"#export-to-csv\">Exportar para CSV<\/a><\/p>\r\n<p><a href=\"#personalize-with-enriched-data\">Personalize campaigns with enriched data<\/a><\/p>\r\n<div class=\"notification-block learn\">\r\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/fluent_chat-warning-16-regular.svg\" alt=\"learn\" width=\"32\" height=\"32\" \/><\/div>\r\n<div class=\"notification-block__text\"><strong>Antes de come\u00e7ar<\/strong><\/div>\r\n<div class=\"notification-block__text\">Para usar qualquer a\u00e7\u00e3o de enriquecimento, verifique se voc\u00ea tem:\r\n<p>1) Prospects em uma lista. Todas as a\u00e7\u00f5es de enriquecimento precisam de dados existentes para come\u00e7ar. Primeiro, adicione os prospects a uma lista, importe-os de um arquivo ou use a <a href=\"https:\/\/app.snov.io\/database-search?utm_source=chatgpt.com\">Pesquisa no banco de dados<\/a>. Saiba quais dados s\u00e3o necess\u00e1rios para <a href=\"https:\/\/snov.io\/knowledgebase\/br\/acoes-de-enriquecimento-na-snov-io\/\">cada a\u00e7\u00e3o de enriquecimento<\/a>.<\/p>\r\n<p>2) Tokens. Todas as a\u00e7\u00f5es de enriquecimento consomem <a href=\"https:\/\/app.snov.io\/account\/billing?utm_source=chatgpt.com\">tokens<\/a>.<\/p>\r\n<\/div>\r\n<\/div>\r\n<h2 class=\"wp-block-heading\" id=\"how-to-use-enrichment\"><strong>Como usar o Enriquecimento<\/strong><\/h2>\r\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"0\" data-end=\"183\">Acesse seus <a class=\"decorated-link\" href=\"https:\/\/app.snov.io\/prospects\" target=\"_new\" rel=\"noopener\" data-start=\"12\" data-end=\"54\">Prospects<\/a> e escolha a lista que deseja enriquecer. Clique em <strong data-start=\"106\" data-end=\"140\">Enriquecimento e IA<\/strong> e escolha a ferramenta de que precisa.<\/p>\r\n<p data-start=\"185\" data-end=\"309\" data-is-last-node=\"\" data-is-only-node=\"\">Voc\u00ea pode iniciar o enriquecimento para prospects selecionados, para um segmento filtrado por tags ou para toda a sua lista.<a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260918-qjid.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48851 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260918-qjid.png\" alt=\"\" width=\"1552\" height=\"914\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260918-qjid.png 1552w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260918-qjid-300x177.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260918-qjid-1024x603.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260918-qjid-768x452.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260918-qjid-1536x905.png 1536w\" sizes=\"(max-width: 1552px) 100vw, 1552px\" \/><\/a><\/p>\r\n<h2 data-start=\"185\" data-end=\"309\">Escolha uma a\u00e7\u00e3o<\/h2>\r\n\r\n\r\n\r\n<p>Dependendo do dado de que voc\u00ea precisa, selecione a a\u00e7\u00e3o de enriquecimento desejada. Clique nos links abaixo para saber quais dados cada uma adiciona ou continue a leitura para aprender a configurar a a\u00e7\u00e3o e localizar os dados ap\u00f3s o enriquecimento.<\/p>\r\n\r\n\r\n\r\n<ul>\r\n<li><a href=\"https:\/\/snov.io\/knowledgebase\/br\/acoes-de-enriquecimento-na-snov-io\/#find-email-addresses\" target=\"_blank\" rel=\"noopener\">Obter endere\u00e7os de e-mail<\/a><\/li>\r\n<li><a href=\"https:\/\/snov.io\/knowledgebase\/br\/snov-io-como-reverificar-e-mails-no-enriquecimento\/\">Verificar endere\u00e7os de e-mail<\/a><\/li>\r\n<li><a href=\"https:\/\/snov.io\/knowledgebase\/br\/acoes-de-enriquecimento-na-snov-io\/#find-phone-numbers\" target=\"_blank\" rel=\"noopener\">Encontrar n\u00fameros de telefone<\/a><\/li>\r\n<li><a href=\"https:\/\/snov.io\/knowledgebase\/br\/acoes-de-enriquecimento-na-snov-io\/#pull-linkedin-profile\" target=\"_blank\" rel=\"noopener\">Obter perfil do LinkedIn<\/a><\/li>\r\n<li><a href=\"https:\/\/snov.io\/knowledgebase\/br\/acoes-de-enriquecimento-na-snov-io\/#get-company-details\" target=\"_blank\" rel=\"noopener\">Obter informa\u00e7\u00f5es da empresa<\/a><\/li>\r\n<li><a href=\"https:\/\/snov.io\/knowledgebase\/br\/como-enriquecer-prospects-com-dados-da-web-usando-ia\/\" target=\"_blank\" rel=\"noopener\">Preencher da web<\/a><\/li>\r\n<li><a href=\"https:\/\/snov.io\/knowledgebase\/br\/como-gerenciar-dados-de-prospects-usando-ia\/\" target=\"_blank\" rel=\"noopener\">Limpar e editar dados<\/a><\/li>\r\n<li><a href=\"https:\/\/snov.io\/knowledgebase\/br\/como-gerar-mensagens-personalizadas-com-o-redator-ia\/\" target=\"_blank\" rel=\"noopener\">Generate messages with AI<\/a><\/li>\r\n<\/ul>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20261020-jjwa.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-49927 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20261020-jjwa.png\" alt=\"\" width=\"1552\" height=\"914\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20261020-jjwa.png 1552w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20261020-jjwa-300x177.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20261020-jjwa-1024x603.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20261020-jjwa-768x452.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20261020-jjwa-1536x905.png 1536w\" sizes=\"(max-width: 1552px) 100vw, 1552px\" \/><\/a><\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">Escolha prospects para enriquecer<\/h3>\r\n\r\n\r\n\r\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"0\" data-end=\"158\">Depois de selecionar os dados necess\u00e1rios, escolha quais prospects deseja enriquecer. O menu suspenso na parte inferior da barra lateral oferece estas op\u00e7\u00f5es:<\/p>\r\n<ul data-start=\"160\" data-end=\"367\" data-is-last-node=\"\" data-is-only-node=\"\">\r\n<li data-section-id=\"u194m1\" data-start=\"160\" data-end=\"241\"><strong data-start=\"162\" data-end=\"189\">Prospects selecionados:<\/strong> apenas os prospects que voc\u00ea selecionou manualmente<\/li>\r\n<li data-section-id=\"1xm3gom\" data-start=\"242\" data-end=\"326\"><strong data-start=\"244\" data-end=\"261\">P\u00e1gina atual:<\/strong> todos os prospects exibidos na p\u00e1gina que voc\u00ea est\u00e1 visualizando<\/li>\r\n<li data-section-id=\"1ffa0fb\" data-start=\"327\" data-end=\"367\" data-is-last-node=\"\"><strong data-start=\"329\" data-end=\"339\">Lista:<\/strong> todos os prospects da lista<\/li>\r\n<\/ul>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mybs.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48390 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mybs.png\" alt=\"\" width=\"1440\" height=\"900\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mybs.png 1440w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mybs-300x188.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mybs-1024x640.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mybs-768x480.png 768w\" sizes=\"(max-width: 1440px) 100vw, 1440px\" \/><\/a><\/p>\r\n<h2>Verifique seu saldo de tokens<\/h2>\r\n<p dir=\"ltr\">O custo total exibido \u00e9 o m\u00e1ximo estimado. Ele depende do enriquecimento que voc\u00ea est\u00e1 realizando e do tamanho da sua lista.<\/p>\r\n<div class=\"notification-block tip\">\r\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/academicons_ideas-repec.svg\" alt=\"tip\" width=\"32\" height=\"32\" \/><\/div>\r\n<div class=\"notification-block__text\">\r\n<p>A cobran\u00e7a de tokens varia de acordo com a ferramenta de enriquecimento.<\/p>\r\n<p><strong>Ferramentas de dados<\/strong>, como Encontrar endere\u00e7os de e-mail, Obter perfil do LinkedIn e Obter detalhes da empresa, cobram tokens apenas pelos resultados encontrados com sucesso.<\/p>\r\n<p><strong>Ferramentas de enriquecimento com IA<\/strong> cobram tokens por cada prospect. Consulte o custo em tokens de cada ferramenta no <a href=\"https:\/\/snov.io\/knowledgebase\/br\/o-que-e-um-limite-de-tokens\/\">guia de tokens<\/a>.<\/p>\r\n<\/div>\r\n<\/div>\r\n<p>Seu saldo de tokens em <a href=\"https:\/\/app.snov.io\/account\/billing?utm_source=chatgpt.com\">Cobran\u00e7a<\/a> inclui:<\/p>\r\n<ul>\r\n<li>\r\n<div>\r\n<div>\r\n<p><strong>Tokens do plano:<\/strong> s\u00e3o renovados mensalmente enquanto sua assinatura estiver ativa e n\u00e3o acumulam para o m\u00eas seguinte.<\/p>\r\n<\/div>\r\n<\/div>\r\n<\/li>\r\n<li>\r\n<div>\r\n<div>\r\n<p><strong>Pacotes de tokens:<\/strong> os tokens comprados s\u00e3o adicionados ao seu saldo e permanecem v\u00e1lidos por 90 dias a partir da data da compra.<\/p>\r\n<\/div>\r\n<\/div>\r\n<\/li>\r\n<\/ul>\r\n<p dir=\"ltr\"><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mxos.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48389 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mxos.png\" alt=\"\" width=\"1440\" height=\"900\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mxos.png 1440w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mxos-300x188.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mxos-1024x640.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mxos-768x480.png 768w\" sizes=\"(max-width: 1440px) 100vw, 1440px\" \/><\/a><\/p>\r\n<h2>Inicie o enriquecimento<\/h2>\r\n<p>Clique em <strong data-start=\"973\" data-end=\"987\">Enriquecer<\/strong> para iniciar a pesquisa de dados. Quando o \u00edcone de \"em andamento\" desaparecer, seus dados estar\u00e3o prontos e voc\u00ea poder\u00e1 visualiz\u00e1-los. O tempo necess\u00e1rio depende do tamanho da sua lista e do enriquecimento que est\u00e1 sendo executado.<\/p>\r\n<h2 id=\"view-enriched-data\">Visualize os dados enriquecidos<\/h2>\r\n<p>A Snov.io cria automaticamente novos campos e colunas para armazenar os dados enriquecidos. Voc\u00ea pode visualizar os novos dados diretamente na lista de prospects ou abrir os perfis dos prospects.<\/p>\r\n<div class=\"notification-block learn\">\r\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/fluent_chat-warning-16-regular.svg\" alt=\"learn\" width=\"32\" height=\"32\" \/><\/div>\r\n<div class=\"notification-block__text\">\r\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"1579\" data-end=\"1771\"><strong data-start=\"1579\" data-end=\"1618\">Os dados permanecem com o prospect.<\/strong> Se voc\u00ea mover leads para outra lista, os dados ser\u00e3o transferidos com eles. Assim, voc\u00ea pode reorganiz\u00e1-los livremente durante o processo de prospec\u00e7\u00e3o.<\/p>\r\n<\/div>\r\n<\/div>\r\n<h3 id=\"enriched-data-in-the-prospect-list\">Visualize na lista de prospects<\/h3>\r\n<p>Os novos dados aparecem como colunas adicionais, de acordo com o enriquecimento realizado.<\/p>\r\n<div class=\"notification-block tip\">\r\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/academicons_ideas-repec.svg\" alt=\"tip\" width=\"32\" height=\"32\" \/><\/div>\r\n<div class=\"notification-block__text\"><strong data-start=\"2017\" data-end=\"2041\">Exibi\u00e7\u00e3o de colunas:<\/strong> ajuste quais colunas s\u00e3o exibidas ou ocultadas na sua lista caso algumas estejam vazias. Clique nas configura\u00e7\u00f5es de exibi\u00e7\u00e3o de colunas no canto superior direito e mostre ou oculte as colunas de acordo com as suas necessidades.<\/div>\r\n<\/div>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lkri.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48957 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lkri.png\" alt=\"\" width=\"1552\" height=\"914\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lkri.png 1552w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lkri-300x177.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lkri-1024x603.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lkri-768x452.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lkri-1536x905.png 1536w\" sizes=\"(max-width: 1552px) 100vw, 1552px\" \/><\/a><\/p>\r\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"2363\" data-end=\"2456\">Veja como encontrar os dados na lista de prospects ap\u00f3s executar enriquecimentos espec\u00edficos:<\/p>\r\n<h4 data-start=\"2458\" data-end=\"2494\"><span role=\"text\"><strong data-start=\"2463\" data-end=\"2494\">Dados do perfil principal (LinkedIn)<\/strong><\/span><\/h4>\r\n<p>Os resultados do enriquecimento de dados do LinkedIn ficam armazenados na coluna <strong>Detalhes do perfil principal<\/strong>.<\/p>\r\n<p>Ela cont\u00e9m o conjunto completo de dados do LinkedIn, como cargo atual, experi\u00eancia profissional, habilidades, informa\u00e7\u00f5es sobre a empresa e muito mais.<\/p>\r\n<p>A janela pop-up exibe todos os campos enriquecidos, de acordo com o provedor utilizado.<\/p>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48952 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg.png\" alt=\"\" width=\"1552\" height=\"914\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg.png 1552w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg-300x177.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg-1024x603.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg-768x452.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg-1536x905.png 1536w\" sizes=\"(max-width: 1552px) 100vw, 1552px\" \/><\/a><\/p>\r\n<h4>Detalhes da empresa<\/h4>\r\n<p>Os resultados do enriquecimento de dados da empresa aparecem na coluna Detalhes da empresa.<\/p>\r\n<p>A janela pop-up exibe todos os campos enriquecidos.<\/p>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kyqs.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48953 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kyqs.png\" alt=\"\" width=\"1552\" height=\"914\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kyqs.png 1552w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kyqs-300x177.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kyqs-1024x603.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kyqs-768x452.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kyqs-1536x905.png 1536w\" sizes=\"(max-width: 1552px) 100vw, 1552px\" \/><\/a><\/p>\r\n<h3>Visualize dados em colunas com v\u00e1rios valores<\/h3>\r\n<p>Algumas colunas de dados enriquecidos incluem v\u00e1rios campos, como Detalhes do perfil ou Detalhes da empresa.<\/p>\r\n<p>Essas s\u00e3o <a href=\"https:\/\/snov.io\/knowledgebase\/br\/dados-de-prospects-na-snov-io-tipos-de-campos-e-colunas\/?utm_source=chatgpt.com#bulk-columns\">colunas agrupadas<\/a>, ou seja, todos os campos e pontos de dados enriquecidos ficam reunidos em uma \u00fanica coluna.<\/p>\r\n<p>Para visualizar todos os dados de uma coluna agrupada, clique no valor vinculado na coluna desejada.<\/p>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48952 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg.png\" alt=\"\" width=\"1552\" height=\"914\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg.png 1552w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg-300x177.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg-1024x603.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg-768x452.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kwyg-1536x905.png 1536w\" sizes=\"(max-width: 1552px) 100vw, 1552px\" \/><\/a><\/p>\r\n<p>Alguns campos tamb\u00e9m armazenam mais de um valor por prospect.<\/p>\r\n<p>Por exemplo, Experi\u00eancia profissional armazena cada emprego anterior como um registro separado, que pode ser expandido para exibir outros campos, como empresa, cargo e muito mais.<\/p>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kzdy.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48954 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kzdy.png\" alt=\"\" width=\"1552\" height=\"914\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kzdy.png 1552w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kzdy-300x177.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kzdy-1024x603.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kzdy-768x452.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-kzdy-1536x905.png 1536w\" sizes=\"(max-width: 1552px) 100vw, 1552px\" \/><\/a><\/p>\r\n<p>Financiamento da empresa armazena cada rodada de investimento, com pontos de dados adicionais, como a data e o valor captado.<\/p>\r\n<h2 id=\"view-full-data-in-bulk-columns\">Visualize todos os dados nas colunas em massa<\/h2>\r\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"3824\" data-end=\"3996\">Algumas colunas de prospects armazenam mais de um valor por prospect. Essas s\u00e3o as <a class=\"decorated-link\" href=\"https:\/\/snov.io\/knowledgebase\/br\/dados-de-prospects-na-snov-io-tipos-de-campos-e-colunas\/#bulk-columns\" target=\"_new\" rel=\"noopener\" data-start=\"3907\" data-end=\"3995\">colunas em massa<\/a>. Por exemplo, a coluna <strong data-start=\"4020\" data-end=\"4035\">Experi\u00eancia<\/strong> armazena cada emprego anterior como um registro separado, enquanto a coluna <strong data-start=\"4112\" data-end=\"4140\">Investimentos da empresa<\/strong> armazena cada rodada de investimento.<\/p>\r\n<div class=\"notification-block learn\">\r\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/fluent_chat-warning-16-regular.svg\" alt=\"learn\" width=\"32\" height=\"32\" \/><\/div>\r\n<div class=\"notification-block__text\">\r\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"4300\" data-end=\"4460\">Clique em <strong data-start=\"4310\" data-end=\"4326\">Mostrar mais<\/strong> em uma coluna em massa para expandi-la. Na visualiza\u00e7\u00e3o expandida, voc\u00ea pode mover qualquer valor individual para uma coluna pr\u00f3pria.<\/p>\r\n<\/div>\r\n<\/div>\r\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"4462\" data-end=\"4630\">Depois que um valor tiver sua pr\u00f3pria coluna, voc\u00ea poder\u00e1 export\u00e1-lo ou us\u00e1-lo como vari\u00e1vel nas ferramentas <strong data-start=\"4571\" data-end=\"4600\">Preencher a partir da web<\/strong> ou <strong data-start=\"4604\" data-end=\"4629\">Limpar e editar dados<\/strong>. Para consultar a lista completa de colunas em massa e as duas formas de extrair dados delas, veja <a class=\"decorated-link\" href=\"https:\/\/snov.io\/knowledgebase\/br\/dados-de-prospects-na-snov-io-tipos-de-campos-e-colunas\/#extract-data-from-bulk-columns\" target=\"_new\" rel=\"noopener\" data-start=\"4730\" data-end=\"4854\">Extrair dados das colunas em massa<\/a>.<\/p>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lcan.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48955 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lcan.png\" alt=\"\" width=\"1552\" height=\"914\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lcan.png 1552w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lcan-300x177.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lcan-1024x603.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lcan-768x452.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260922-lcan-1536x905.png 1536w\" sizes=\"(max-width: 1552px) 100vw, 1552px\" \/><\/a><\/p>\r\n<h3 id=\"enriched-data-in-the-prospect-profile\">Visualize no perfil do prospect<\/h3>\r\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"3352\" data-end=\"3486\">Ap\u00f3s o enriquecimento, os novos dados aparecem no perfil de cada prospect. Clique no nome de um prospect para abrir o perfil completo.<\/p>\r\n<p data-start=\"3488\" data-end=\"3679\">Procure a se\u00e7\u00e3o <strong data-start=\"3504\" data-end=\"3530\">Informa\u00e7\u00f5es adicionais<\/strong>, abaixo dos campos nativos e personalizados. \u00c9 nela que todos os novos detalhes aparecem ap\u00f3s cada execu\u00e7\u00e3o de enriquecimento, em ordem cronol\u00f3gica.<\/p>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mwbw.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48386 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mwbw.png\" alt=\"\" width=\"1440\" height=\"900\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mwbw.png 1440w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mwbw-300x188.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mwbw-1024x640.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-mwbw-768x480.png 768w\" sizes=\"(max-width: 1440px) 100vw, 1440px\" \/><\/a><\/p>\r\n<h2 id=\"manage-data-overwrite\">Gerencie a substitui\u00e7\u00e3o de dados<\/h2>\r\n<p>Ao executar novamente um enriquecimento em uma lista existente, voc\u00ea pode escolher se deseja <strong data-start=\"5080\" data-end=\"5112\">substituir linhas existentes<\/strong>, substituindo os campos de dados j\u00e1 preenchidos por enriquecimentos ou importa\u00e7\u00f5es anteriores.<\/p>\r\n<div class=\"notification-block learn\">\r\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/fluent_chat-warning-16-regular.svg\" alt=\"learn\" width=\"32\" height=\"32\" \/><\/div>\r\n<div class=\"notification-block__text\">A op\u00e7\u00e3o de substitui\u00e7\u00e3o fica desativada por padr\u00e3o. O enriquecimento adiciona novos campos aos prospects que ainda n\u00e3o os possuem e preenche os campos vazios. Os dados existentes permanecem inalterados.<\/div>\r\n<\/div>\r\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"5533\" data-end=\"5564\"><strong data-start=\"5533\" data-end=\"5564\">Mantenha desativada quando:<\/strong><\/p>\r\n<ul data-start=\"5566\" data-end=\"5684\">\r\n<li data-section-id=\"efvzay\" data-start=\"5566\" data-end=\"5614\">Estiver enriquecendo a lista pela primeira vez<\/li>\r\n<li data-section-id=\"1x3emkn\" data-start=\"5615\" data-end=\"5684\">Quiser atualizar apenas novos prospects em uma lista j\u00e1 enriquecida<\/li>\r\n<\/ul>\r\n<p data-start=\"5686\" data-end=\"5703\"><strong data-start=\"5686\" data-end=\"5703\">Ative quando:<\/strong><\/p>\r\n<ul data-start=\"5705\" data-end=\"5767\">\r\n<li data-section-id=\"1jolecp\" data-start=\"5705\" data-end=\"5767\">Quiser atualizar uma lista antiga com os dados mais recentes<\/li>\r\n<\/ul>\r\n<div class=\"notification-block learn\">\r\n<div class=\"notification-block__icon\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/themes\/knowledgebase-n\/assets\/img\/fluent_chat-warning-16-regular.svg\" alt=\"learn\" width=\"32\" height=\"32\" \/><\/div>\r\n<div class=\"notification-block__text\">Quando a op\u00e7\u00e3o de substitui\u00e7\u00e3o est\u00e1 ativada, ela substitui os dados existentes nos mesmos campos por novos dados.<\/div>\r\n<\/div>\r\n<div><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lzvh.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48383 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lzvh.png\" alt=\"\" width=\"2880\" height=\"1800\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lzvh.png 2880w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lzvh-300x188.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lzvh-1024x640.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lzvh-768x480.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lzvh-1536x960.png 1536w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lzvh-2048x1280.png 2048w\" sizes=\"(max-width: 2880px) 100vw, 2880px\" \/><\/a><\/div>\r\n<h2>Pr\u00f3ximos passos<\/h2>\r\n<p>Depois de enriquecer seus prospects, veja como aproveitar os novos dados.<\/p>\r\n<div>\r\n<div>\r\n<div>\r\n<div>\r\n<div>\r\n<div>\r\n<div>\r\n<div>\r\n<div>\r\n<div>\r\n<div>\r\n<div>\r\n<div>\r\n<div>\r\n<h3>Trabalhe com dados enriquecidos nas ferramentas de IA<\/h3>\r\n<p>Voc\u00ea pode usar as colunas e os campos enriquecidos nas ferramentas de IA para:<\/p>\r\n<ul>\r\n<li>\r\n<div>\r\n<div>\r\n<p>fornecer contexto para gerar ou encontrar novos insights;<\/p>\r\n<\/div>\r\n<\/div>\r\n<\/li>\r\n<li>\r\n<div>\r\n<div>\r\n<p>extrair pontos de dados espec\u00edficos de colunas agrupadas;<\/p>\r\n<\/div>\r\n<\/div>\r\n<\/li>\r\n<li>\r\n<div>\r\n<div>\r\n<p>criar mensagens com base nos dados de cada prospect.<\/p>\r\n<\/div>\r\n<\/div>\r\n<\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<h3 id=\"export-to-csv\"><strong>Exportar para CSV<\/strong><\/h3>\r\n<p>Baixe os prospects enriquecidos em um arquivo. Na sua <a class=\"decorated-link\" href=\"https:\/\/app.snov.io\/prospects\" target=\"_new\" rel=\"noopener\" data-start=\"6276\" data-end=\"6327\">lista de prospects<\/a>, clique em <strong data-start=\"6339\" data-end=\"6351\">Exportar<\/strong> e selecione os campos de enriquecimento que deseja incluir.<\/p>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lwkv.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48382 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lwkv.png\" alt=\"\" width=\"2880\" height=\"1800\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lwkv.png 2880w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lwkv-300x188.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lwkv-1024x640.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lwkv-768x480.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lwkv-1536x960.png 1536w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/SCR-20260825-lwkv-2048x1280.png 2048w\" sizes=\"(max-width: 2880px) 100vw, 2880px\" \/><\/a><\/p>\r\n<p>&nbsp;<\/p>\r\n<h3 id=\"personalize-with-enriched-data\">Personalize campanhas com dados de enriquecimento<\/h3>\r\n<p class=\"PDq2pG_selectionAnchorContainer\" dir=\"auto\" data-start=\"59\" data-end=\"245\">Use colunas de enriquecimento como <a class=\"decorated-link\" href=\"https:\/\/snov.io\/knowledgebase\/br\/usando-variaveis-de-email-para-personalizacao\/\" target=\"_new\" rel=\"noopener\" data-start=\"94\" data-end=\"178\">vari\u00e1veis de e-mail<\/a> para inserir os dados de cada prospect nas suas a\u00e7\u00f5es de outreach.<\/p>\r\n<p dir=\"auto\" data-start=\"247\" data-end=\"414\">Na etapa de e-mail das <a class=\"decorated-link\" href=\"https:\/\/app.snov.io\/campaigns\/new\" target=\"_new\" rel=\"noopener\" data-start=\"270\" data-end=\"316\">Campanhas<\/a>, clique em <strong data-start=\"328\" data-end=\"340\">Vari\u00e1vel<\/strong> e selecione qualquer coluna para us\u00e1-la no assunto ou no corpo do e-mail.<\/p>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/image.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48692 size-full\" src=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/image.png\" alt=\"\" width=\"1564\" height=\"1094\" srcset=\"https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/image.png 1564w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/image-300x210.png 300w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/image-1024x716.png 1024w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/image-768x537.png 768w, https:\/\/snov.io\/knowledgebase\/wp-content\/uploads\/2026\/08\/image-1536x1074.png 1536w\" sizes=\"(max-width: 1564px) 100vw, 1564px\" \/><\/a><\/p>\r\n<div class=\"notification-block note-gray\">\r\n<div class=\"notification-block__text\">\r\n<h3><strong>Artigos relacionados<\/strong><\/h3>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/br\/acoes-de-enriquecimento-na-snov-io\/\" target=\"_blank\" rel=\"noopener\">A\u00e7\u00f5es de enriquecimento na Snov.io<\/a><\/p>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/br\/como-encontrar-numeros-de-telefone-de-clientes-potenciais\/\" target=\"_blank\" rel=\"noopener\">Como enriquecer seus prospects com n\u00fameros de telefone<\/a><\/p>\r\n<p><a href=\"https:\/\/snov.io\/knowledgebase\/br\/como-enriquecer-seus-dados-via-api-da-snov-io\/\" target=\"_blank\" rel=\"noopener\">Como enriquecer seus dados via API da Snov.io<\/a><\/p>\r\n<\/div>\r\n<\/div>\r\n\r\n\r\n","protected":false},"excerpt":{"rendered":"<p>Este guia mostra como enriquecer os dados dos prospects no Snov.io, desde a sele\u00e7\u00e3o das a\u00e7\u00f5es de enriquecimento at\u00e9 a visualiza\u00e7\u00e3o e exporta\u00e7\u00e3o dos resultados. O enriquecimento de prospects no Snov.io preenche lacunas nas informa\u00e7\u00f5es dos seus contatos sem a necessidade de pesquisa manual. Obtenha n\u00fameros de telefone verificados e informa\u00e7\u00f5es profissionais para personalizar sua [&hellip;]<\/p>\n","protected":false},"author":31,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[111],"tags":[],"_links":{"self":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/47463"}],"collection":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/users\/31"}],"replies":[{"embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/comments?post=47463"}],"version-history":[{"count":15,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/47463\/revisions"}],"predecessor-version":[{"id":50248,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/posts\/47463\/revisions\/50248"}],"wp:attachment":[{"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/media?parent=47463"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/categories?post=47463"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/snov.io\/knowledgebase\/wp-json\/wp\/v2\/tags?post=47463"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}