A demo is a trial version or sample of a digital product. It's usually spread among users who might be…
A marketing qualified lead, or MQL, is a lead who has not yet bought from a company but has a…
A sales cycle includes all the steps of a sales process, starting from the first customer contact to closing the…
Conversion is an action that moves a potential customer along the sales funnel. There are many types of conversions —…
A sales funnel is a series of steps a lead goes through before they reach the point of buying. Here…