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GDPR FAQ (for Snov.io users and clients)

Is it necessary to receive consent to process emails?

No, it is not strictly necessary. The GDPR provides six lawful bases for the processing of personal data. We rely on four of them, e.g. during the processing of the prospects’ email addresses we rely on the legitimate interest. You can find more information about it here

What is legitimate interest?

The legitimate interest basis is one of the lawful bases for personal data processing under the GDPR. Legitimate interest may apply in cases when: 

We have defined that the processing of emails relies on our, yours, and the prospects’ legitimate interests which are the following:  

For more information regarding the bases for the personal data processing we apply, please check our Privacy Policy

How does Snov.io ensure it has the right to process email contacts?

We do our best to ensure that our activities comply with the requirements of the GDPR. 

The GDPR requires conducting a legitimate interest assessment in cases when the processing relies on this lawful basis. 

Snov.io has completed such an assessment regarding all personal data whose processing is based on legitimate interest, including emails. We have verified that our acting as a joint controller during such processing does not override the interests or fundamental privacy rights and freedoms of the prospects. 

You can read more about the processing roles of Snov.io here.

For more information, please check our Privacy Policy and Joint Controllership Agreement.

How does Snov.io fulfill the rights of prospects?

We do our best to comply with the requirements of the GDPR and applicable laws. 

Snov.io fulfills the prospects’ rights as follows:

Do you need to comply with the GDPR?

We would strongly recommend that you comply with the requirements of the GDPR as far as it is possible. Please note that you act as a joint data controller together with us regarding the prospects’ personal data you provide us with. 

Important: as joint data controllers, we should cooperate and provide reasonable assistance to each other in order to ensure fulfillment of the prospects’ rights, so in case you receive requests from the prospect, you may contact us. 

For more information, please check our Joint Controllership Agreement.

In some cases, our data processing activities fall under Brazilian data protection laws. If you want to find out how Snov.io complies with the LGPD, click here.

If you have any other questions about Snov.io, don’t hesitate to contact us at help@snov.io or via live chat.

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