Hanson Furniture is a medium-to-high-end office furniture manufacturer specializing in aluminum alloy chairs. The company integrates design, R&D, production, and sales, adhering to eco-friendly, safety, and human-centric principles. With nearly 20 years of experience, Hanson Furniture has established itself as a trusted name in the industry. The company implements strict quality control protocols and uses only premium materials to develop products that meet international durability, appearance, and safety standards.
Company name: Zhongshan Hanson Furniture Co., Ltd. (Hanson Furniture)
Company size: 150+ employees
Country: China
The challenge
Before we started using Snov.io, the company faced two pressing challenges that prevented us from achieving the desired results:
Competitive market
In China, regions like Anji and Longjiang lead with ultra-low prices, while internationally, markets like India and Southeast Asia offer similarly competitive costs. So, staying ahead of the competition in this industry requires a more innovative approach.
Limited customer resources
I primarily relied on traditional customer acquisition methods, such as one-on-one outreach, and had no concept of bulk outreach. This approach was ineffective, requiring much time and effort and lacking scalability.
“The ability to quickly identify and reach numerous prospects simultaneously is impressive. Snov.io is a game-changer that drives significant revenue growth and increases ROI.”
Success Metrics
Story
We started using Snov.io three years ago, and it has dramatically changed everything! Snov.io completely transformed our customer acquisition process, enabling more effective prospecting and outreach at scale.
I started by leveraging Snov.io’s Database Search which significantly boosted prospecting and let me quickly identify valuable leads due to the keyword-based search function. As a result, I’ve built a robust database of prospects by combining Snov.io data and Email Finder.
With the Cold Email tool, I’ve effortlessly created bulk email campaigns (still personalized!) that let me reach broader audiences and generate more leads in less time.
The experience
I believe that professionalism and strong social skills empowered by technology are key to winning clients. Snov.io helps me convert clients more effectively by ensuring smooth communication and higher engagement.
Snov.io also provides elaborate reports on campaign performance that let me fine-tune my customer acquisition strategy and boost outreach.
I absolutely recommend Snov.io for businesses looking to transform their client acquisition process. This tool helps ensure effective prospect engagement, which drives revenue and helps companies thrive in a competitive market.
The results
I spent some time learning the tool and mastering its features. As a result, this strategic use of Snov.io delivered remarkable outcomes:
Increased revenue
Using Snov.io, I’ve generated 10 million RMB in revenue.
Stable partnerships
I’ve secured long-term clients in Australia, and our annual sales have reached approximately 5 million RMB.
Enhanced marketing strategy
Comprehensive analytics and data insights provided by Snov.io helped me optimize outreach efforts and increase campaign performance.