How to integrate Snov.io with AIs via MCP

This guide shows you how to connect Snov.io to your AI assistant through MCP. Once connected, you can find leads and handle routine tasks right from the chat.

Connect MCP in Claude

Connect MCP in ChatGPT

MCP tools: What you can do via AI

What is MCP

MCP lets AI assistants connect to other tools and take actions for you.

What you can do with it

Add Snov.io to Claude, ChatGPT, or another AI assistant through the MCP server. Then you can handle your tasks by chatting with the AI, instead of clicking through the Snov.io app.

Once connected, your AI assistant can take real actions in your Snov.io account: it can search for leads, verify email addresses, manage your CRM, and run LinkedIn outreach.

What you need to use it

To start using Snov.io via MCP, you need the following:

• An active Snov.io account (any Sales Suite plan or LinkedIn Automation, including free Trial period)
• Your preferred AI: Claude, ChatGPT, or another one that supports MCP connection. Usage limits may depend on your AI's plan

Quick setup steps:

1. Log in to your Snov.io account.
2. In your AI's settings (Claude or ChatGPT) add a new custom connector/plugin
3. Add our MCP server URL: https://mcp.snov.io/mcp
4. Sign in via your account to approve access
5. Verify the connection via chat prompt: “Let's do some work in my Snov.io account”
6. See the list of actions you can do: Snov.io MCP cheatsheet

Connect Snov.io MCP in Claude

The MCP integration works on Claude website and on Claude Desktop app.

Open Claude and go to Settings.

Choose Customize → Connectors.

Click Add → Add custom connector.

Enter the name: Snov.io

Paste the server URL: https://mcp.snov.io/mcp

Click Continue, then Connect to your Snov.io account and approve permissions. (Make sure your account is opened in another tab.)

Start a new chat. Snov.io will appear in your list of connectors.

To verify the connection, ask something in chat: "Show me my Snov.io account info." or “What can you help me with in my Snov.io account?”

Connect Snov.io MCP in ChatGPT

The MCP integration works on ChatGPT website and ChatGPT Desktop app.

In ChatGPT, go to Settings.

Choose Plugins.

Scroll down to Developer mode → Enable it (required for custom MCP servers)

Then in Plugins, click + at the top right to add a new plugin

Enter the Name: Snov.io

In the Connection field, paste the server URL: https://mcp.snov.io/mcp

Keep Authentication as OAuth (default)

Click Create, then sign in with your Snov.io account in the pop-up. (Make sure your Snov.io account is opened in another tab.)

Start a new chat. Snov.io will appear in your list of plugins.

To verify the connection, ask something in chat: "Show me my Snov.io account info." or “What can you help me with in my Snov.io account?”

MCP tools: What you can do in Snov.io through AI

MCP tools are actions your AI can perform in your Snov.io account. 

There are two types: Read and Write.

Snov.io MCP includes more than 100 actions. 

Read (view only)

The AI pulls data from your account without changing anything.

For example, these actions:

• Search for leads: "Search the Snov.io database for CTOs at fintech companies in Germany with 50 to 200 employees."
• Pull a prospect's full record: "Show me everything Snov.io has on [prospect name]."
• Check your pipeline: "List all deals in my Enterprise pipeline that are in the Negotiation stage."
• Check LinkedIn accounts: "Show me all connected LinkedIn accounts and their safety limits."

Write (take action)

The AI creates, updates, or sends something in your account.

For example, these actions:

• Add prospects to a list: "Save the verified contacts to a new list called Fintech CTOs (Germany)."
• Verify an email: "Verify this email: prospect@example.io"
• Reach out on LinkedIn: "Send a connection invite to linkedin.com/in/example-profile with the note: Hi, I'd love to connect!"
• Create a CRM deal: "Create a deal for [prospect name] and set value to $10,000."