What is a token limit

This article explains what tokens are in Snov.io, how to use them with enrichment tools, and how to purchase them.

Enrichment tools are available with any Snov.io plan, but require tokens — a separate currency that must be purchased on top of your plan.

How tokens work

Token cost of each enrichment

Check token balance

Purchase tokens

Auto-refill tokens

Track token expiration

Track token spending

Tokens in Teamwork

Use tokens to enrich your prospects' data and work on it further using the tools built into your Prospects lists.

tip

Credits and tokens are separate balances.
Credits come with your Sales Suite plan and are spent on finding and verifying email addresses.
Tokens aren't part of your plan subscription and are spent on enrichments. Purchase them separately.

How tokens work

Here's what you should know about tokens.

You need prospects in your list before you can enrich them

To enrich prospects, first add them to your list using a Finder tool or import via file.

Saving prospects requires credits, so make sure you have enough to build your list before purchasing tokens for enrichment.

No duplicate charges, including within a team

You won't spend tokens if you accidentally include a prospect who's already been enriched, whether by you or a teammate, unless Overwrite is enabled.

Tokens are only refundable if unused

If you buy a token package by mistake, request a refund before using any tokens from it.

Token cost of each enrichment

Go to your Prospects and choose the list you want to enrich. Click Enrich & AI tools and choose the tool you need.

You can start enrichment on selected prospects, a segment filtered by tags, or your entire list.

See the full guide on how enrichment works in lists.

note
Enrichments that pull data from Snov.io's database don't charge tokens when no data is found. Enrichments that work via prompts charge tokens regardless of the result.
Enrichment action What it does How tokens are charged Learn more
Find phone number Searches for direct phone numbers for prospects in your list. 1 token per prospect. Charged only when a phone number is found. How to find phone numbers for prospects in your list
Get profile details Enriches prospect profiles with data from their LinkedIn page, like bio, experience, education, and more. 1 token per prospect. Charged only when at least one field is enriched. What data you get from profile enrichment
Get company details Pulls a full profile of a prospect's company, including their industry, specialties, funding, and more. 1 token per prospect. Charged only when at least one field is enriched. What data you get from company enrichment
Fill out from web Finds public information about your prospects on the web, specified via prompt. Depends on the AI model you select and may vary based on your search prompt.

Complex prompts with multiple data variables may charge more.

The recommended model, Gemini 3.1 Pro, costs ~3.5 tokens per prospect.

Tokens are charged for every prospect included in the search, even if no public data is found. Prospects updated with new data through Overwrite also cost tokens.

How to enrich prospect data using AI web search
Clean and edit Updates your prospects' existing data to your preferred format, specified via prompt. Depends on the AI model you select, but the cost is fixed regardless of the prompt.

The recommended model, GPT-5.6 Sol, costs 1 token per prospect.

Charged for each prospect with updated data. Prospects updated through Overwrite also cost tokens.

How to manage prospect data using AI
Find email addresses Finds verified email addresses for your prospects using our data partners. 5 tokens per prospect.

Charged only if a verified email is found.

How to find emails via enrichment

Check token balance

Tokens are part of your account balance, along with Credits, Recipients, and Warm-ups.

To check your balance, go to Billing and find Tokens listed under account balances.

Each account receives 50 free tokens as a one-time allocation to try enrichment features. These tokens don't expire, and once spent they don't renew.

Purchase tokens

Enrichment tokens are billed separately from your plan subscription.

In the same Billing section, click Get more tokens.

Tokens are available in packages of 1,000 to 50,000 tokens. Select one package or buy multiple — the price per token is the same in any package.

learn
Each purchase is a one-time payment that doesn't renew automatically. To top up your balance automatically instead, turn on Auto-refill.

Auto-refill tokens

Auto-refill adds tokens to your balance automatically, so your enrichments don't stop when it runs out.

Open the Auto-refill tokens tab in Billing and turn on the toggle.

note
Purchase tokens before you enable Auto-refill. It activates whenever you have fewer than 100 tokens left.

Then set your preferences. When you first set up or change these settings, click Apply to save them.

Token package

Choose the package to purchase with each refill.

Monthly spending cap

Set the maximum amount you want to spend on tokens.

tip
If the price of the next package exceeds this limit, Auto-refill stops until the limit resets, which happens every 30 days from the day you turned it on.

Track token expiration

Purchased tokens must be used within 90 days. After that period, any unused tokens expire.

tip
When 14 days or fewer remain before a token package expires, we'll notify you in your account and show how many tokens are expiring and when. Make sure to use all your tokens before that date.

Here's what else you should know about token expiration:

  • Tokens accumulate in your balance, but don't all expire at once if purchased on different days. Each token package has its own 90-day expiration timer, which starts when you purchase it.
  • Even after you purchase a new package, the tokens closest to expiration are used first.
  • Packages added automatically by Auto-refill follow the same rule. Each starts its own 90-day timer on the day it's purchased.

Track token spending

Track your token spending in the Usage section of your account. Switch to the Tokens tab to view token transactions.

Tokens in Teamwork

If you work with a team in Snov.io, tokens are shared among all team members in the Team account.

  • Team owners can purchase tokens and manage the team balance
  • Team members can use tokens to enrich data

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