Maryna Kalinichenko

SMM & Email Lead at Snov.io

Maryna Kalinichenko is the SMM & Email Lead at Snov.io, where she has spent her entire career building a deep, hands-on foundation in both disciplines — growing alongside the company and shaping its voice across social media and email from the ground up. That "day one" experience is exactly why her knowledge runs so deep: she's tested, refined, and scaled these channels through every stage of the company's growth, not just studied them from the outside.

Beyond her day-to-day work, Maryna has represented Snov.io at major international events, including Web Summit in Lisbon, Rio, and Hong Kong, putting the brand — and her expertise — on the global stage.

Experience at Snov.io

Since day one at Snov.io, Maryna has been at the heart of the company’s social media and email marketing efforts, building strategies that connect with audiences and strengthen brand presence. She has represented Snov.io at leading global industry events — including Web Summit Lisbon, Rio, and Hong Kong — helping the company build relationships and visibility on an international scale. Email remains her true passion: as she puts it, she can’t imagine her life without it.

Expertise

SMM

Email Marketing

Content Marketing

B2B Marketing

Community & Events

Brand Building

Social Media Strategy