Conexao Vendas

Conexão Vendas is a Brazilian B2B sales and commercial strategy consultancy.

The company is built on the conviction that B2B prospecting fails most often not because of the wrong tools but because of the wrong approach — outreach that leads with features, ignores context, and treats every prospect identically. Their methodology reverses this: before any outreach begins, the commercial strategy is aligned to the prospect's real pains, their buying stage, and the specific value the solution can deliver to their business in particular.

Services offered span commercial diagnostics, outbound strategy design, ICP refinement, messaging and positioning for prospecting campaigns, and commercial coaching for sales teams and founders building high-conversion pipelines. Conexao Vendas works with B2B companies and SaaS businesses that have a solid product but struggle to translate that value into consistent conversations with qualified decision-makers.

Beyond consulting, the company offers hands-on support for companies navigating commercial transitions: entering new market segments, redesigning prospecting sequences that have stopped converting, or building an outbound function from scratch. Whether the client is a founder doing their own sales or a commercial director managing a team of SDRs, Conexão Vendas brings the strategic clarity and practical playbook needed to turn outreach into consistent revenue. The combination of methodological rigour, personalised attention, and genuine market experience makes Dayane's work distinctive in a landscape crowded with generic sales advice.